$PSRU - Key Points - American Basketball Association (ABA)

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$PSRU - Key Points - American Basketball Association (ABA) Deal:

- Massive sports deal with ABA announced February 1, 2021.

- Valiant Eagle ($PSRU) will own and develop ABA Canada - with same format as used by ABA Australia, ABA Mexico and the World ABA.

- After an extensive DD period, it will be more lucrative to develop and own ABA Canada than purchase ABA USA.

- The Toronto Raptors NBA basketball team is now estimated to be worth more than Toronto's NHL hockey team [the Maple Leafs], and its baseball team [the Blue Jays].

- $PSRU will now exploit this relatively untapped market for the benefit of its shareholders.

- In Canada, basketball has seen a rise in popularity in the 21st century - partly due to the Toronto Raptors and the Vancouver Grizzlies - both established in 1995 as NBA franchises.

- $PSRU - via ABA Canada - will offer and develop a select number of teams throughout Canada.

- It intends to launch teams in certain key markets.

- It is making plans to air all its ABA Canada games on television using streaming technology managed by Xavier Media Group - another $PSRU subsidiary. This is expected to be a significant source of revenue.

- ABA Canada will be responsible for all expenses in managing and developing the league with the assistance of the ABA.

- ABA Canada will determine market reservation costs and split revenues equally with the ABA.

- Revenues from media, sponsorships and merchandising will be split 75% to ABA Canada / 25% to ABA.

- ABA Canada will begin its branding and marketing by developing its logo and website.

- $PSRU is authorized to use the ABA brand in developing ABA Canada.

- ABA Rules will be used as well as the ABA Standards and Requirements and ABA Code of Conduct.

- $PSRU will implement many of the plans needed to help with the success of the league, including media and sponsorships.

- A major source of revenue is intended to derive from the airing of games on a media platform built specifically for ABA Canada. This should trigger significant interest from advertisers.

- $PSRU is also still pursuing the overall acquisition of the ABA but considers development of ABA Canada the smarter play at present.

- In addition - pursuant to the Share Option Agreement - $PSRU now owns 8% of ABA Sports Realty Group - which is a subsidiary of the ABA involved in providing venues for the 100+ ABA teams that are active or have reserved markets across the country.

- $PSRU is in the process of reserving certain US Markets to launch its own teams that will be announced within the next few weeks.

- The company has already established its corporate presence in Canada and is in the process of building its execution strategy and team building.

PR dated February 1, 2021 in full here:

https://www.newsfilecorp.com/release/73298/Va...ABA-Canada

VALIANT EAGLE INC. (PSRU) Stock Research Links

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