They do need to advertise, I agree there and and I publicly told Mark here when he was posting recently that I was disappointed they didn’t put money behind advertising IDUSA, and that can be applied to any product to this point. So yes that needs to change. I have found it to be true too - I can’t sell identity theft protection to anyone when no one has brand awareness about the company or the product. So I agree with you here. Hence, I have quit working on selling identity theft protection until the companies take it seriously without just telling us to get to work and to fund IDUSA advertising ourselves as associates.
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