Quote:The deals are real
Even you as a fervant bull on this company has to at least question why after almost three years it's very difficult to find more than a few hundred of the bsafemobile units out on the street (imo).You certainly can't prove there is 30,000 units sold based upon chatter alone. Even FL and NY chatter is non-existant in those markets. Board members appear to be the only ones posting about the device. There is a large disconnect imo between what is being told to shareholders and what happening in reality.
To me, PL deals will be real only when you see an actual client selling the product. Pharrel is an example of the lack of proof to shareholders. There is just too much doubt at this time. It's too easy to poke holes in the CEO's story. He really needs to sit down and have another conference call where he addresses each of the twenty or so "teasers" that he threw out to shareholders and hasn't yet followed up on. Some which are two years old.
The CEO can do a reset of the story very easily by saying that a lot of "deals" were just leads that never materialized into anything. Maybe he can explain in detail what happened with his PR'd deals. Start at the beginning with Argentina, Brazil, Japan, Korea, Singapore, Vietnam, Malaysia.
Then go to Europe , Ireland., England, Turkey, Middle East.
The shareholders didn't announce these deals (ok Middle East wasn't a deal but how many tweets were devoted to it).. The CEO did.
What happened to Capoli Sales, US Warranty, Lemoine. How are they assisting with sales when their websites don't even mention our product?
I say where the is smoke there is fire. $4.8 million in sales last year and the only place most people can find the product is thru Facebook?
Cogosense themselves in Vancouver also seems to be very quiet on the promotion of their products. Everything is so stealth. Compare them to the other DD companies on the market who at least advertise and get their products mentioned in current articles and TV spots ( not something that is 3-5 years old). Fleetsaver is almost not even a product on On4. To me it feels like Williams still owns that product, not Berman.
My gut tells me that SB is searching desperately for a large PL deal to offset all the other "deals" that really aren't deals at all, at least nowhere near the value he claimed in all those initial PR's when he extrapolated monthly sales into a yearly contract value.
The fact that there are so many unanswered question two years later is a red flag that cannot be ignored any longer because it's dominating today's conversation.
Many will think I'm wrong. That's ok. Believe it or not I would love for the CEO to prove me wrong. I'm begging him to. But two years of his narrative has left us still guessing about what is happening. Why is so hard for our dealers to post that they are selling our product? AutoNation advertises partnership with it's clients (on Facebook) all the time and some of them are really small.
Completely baffled. Two years should be enough to prove the doubters wrong don't you think? Everyone is free to accept the word of an executive but to not keep a man to his word and allow him to continually change the endpoint without explanation or questioning is a sign that will allow this to endlessly continue to happen.
