DNAD News .0037 DNA Interactive Brings Table-Top G
Post# of 144504
2012-05-29 08:30 ET - News Release
LEAMINGTON SPA, UK -- (Marketwire) -- 05/29/12
DNA Dynamics, Inc. (PINKSHEETS: DNAD), a global developer and publisher of mobile video games and applications, today announced that its subsidiary DNA Interactive Ltd has released Warheads: Medieval Tales, the highly anticipated adaptation of the popular table-top adventure game as a freemium mobile game, which is now available worldwide for download on the iOS® and Android? platforms.
Developed using DNA's Slam Engine for the iOS and Android mobile gaming platforms, Warheads: Medieval Tales was originally produced by Urban Mammoth Ltd as a fast and fun table-top game for two or more players. In May of 2011, DNA licensed the worldwide IP rights to the brand from Urban Mammoth and soft-launched the game in late March 2012 in certain geographic markets, to include the United States, Canada and the United Kingdom.
Recently, the Company signed an agreement with TapJoy to advertise Warheads on their prolific global game publishing platform. Since TapJoy's founding in 2007, its mobile advertising and publishing platform has touched more than 500 million mobile users worldwide.
Set in Britain during the 11th Century, Warheads focuses on the good knight Sir Hugo and his band of trusted followers who endeavor to protect the manor of Deangard and generally make Olde England a nicer place to live. However, Sir Hugo must contend with the evil doings and sinister conniving of Gui Le Batard, who will stop at nothing to claim the manor of Deangard for his own. Every character featured in the game has their own unique abilities, statistics and skills, offering up ever-changing and challenging gameplay suitable for gamers of all ages. In-app purchases allow players to upgrade their chosen heroes, equipping them with powerful weapons, armor, accessories and potions.