Cost-Per-Action (CPA) In a enjoin-per-action adver
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Cost-Per-Action (CPA) In a enjoin-per-action advertising revenue presence, advertisers are charged a Conversion-based fee, i.e. each time a user buys a product, opens an deem, or requests a free trial. CPA is besides known as command-per-acquisition, though the period expense-per-acquisition can be confusing because it moreover refers to a recur on investment standard.