Wisdom Homes of America, Inc. (WOFA) Promoting Rap
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Wisdom Homes of America is on track to reach $4 million in total revenue in its first full year of operation in the manufactured homes industry. In order to promote this milestone, the company is adhering to a detailed growth strategy designed to address limiting issues of the national housing market.
The primary advantage of manufactured homes relates to cost, which is, on average, 60 percent less per square foot than conventional stick-built homes. In the past five years, this price disparity has driven annual industry growth of approximately 10 percent. Last year, domestic manufactured home sales exceeded $4 billion, according to the Manufactured Housing Institute, further demonstrating the tremendous market potential of WOFA’s current business model. In order to capitalize on this growth, WOFA anticipates operating no fewer than 30 retail centers throughout Texas and the surrounding states within the next five years.
In addition to selling homes from its retail centers, WOFA is increasing its market presence by constructing and permanently affixing ‘spec manufactured homes’ in existing subdivisions. Through this strategy, the company is able to eliminate the need for buyers to locate suitable plots of land while simultaneously increasing its margins on each home sold. In the coming weeks, WOFA plans to utilize this strategy to develop a collection of lots in Sherman, TX.
“Our goal as we expand is to position our new retail centers near manufactured home subdivisions and communities and therefore sell into those developments,” Jim Pakulis, chief executive officer of WOFA, stated in a news release. “The model we’ve created in Sherman, TX, creates two revenue streams from the sale of manufactured houses: selling from our soon to open Sherman retail center and selling land-home packages in the Sherman subdivision.”
The company’s final anticipated revenue stream, which it expects to implement by the end of 2015, is an in-house mortgage operation. When in place, this program will enable WOFA to vertically-integrate its clients into its operations, providing an additional source of revenue while bolstering the performance of its retail and subdivision sales.
For prospective shareholders, WOFA’s early financial growth in the thriving manufactured homes market, as well as its fully-scalable retail operations, makes the company an intriguing investment opportunity in the coming months. Look for WOFA to continue expanding its geographical reach by opening additional retail centers in the near future, providing a significant platform for sustainable financial growth moving forward.
For more information, visit www.wisdomhomesofamerica.com
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