Monster Powers Marussia F1™ Team Search for Social Media

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Monster Powers Marussia F1™ Team Search for Social Media Driver

Unique opportunity for fans to win the opportunity to showcase their social media prowess and have access to Marussia F1™ Team

NEW YORK--(BUSINESS WIRE)--Sep. 12, 2012-- For the last few months Monster has been helping The Marussia F1™ Team search for top talent to join their team, and now fans can get in on the action too. Monster and the Marussia F1™ Team are looking for a Social Media Driver for the U.S. Grand Prix in Austin, TX (November 16-18, 2012) to go behind the scenes and share their experience through the team’s social media channels. All it takes is social media skills, creativity and imagination, as well as an unrivalled passion for racing.

The role will give one fan a truly unforgettable experience with exclusive access to the Marussia F1™ Team, a chance to interview the key team members, interact with fans and get one of the best views at the U.S. Grand Prix. The Social Media Driver will of course capture all of this in pictures and video to share with the world online.

But this isn’t a usual application process. Those looking to apply for this chance-of-a-lifetime role need to enter the Contest here . Next, entrants must create one or more of the following submissions to describe your views on why you should be selected as a Marussia F1™ Team Social Media Driver:

  • An original and unique tweet
  • An original video
  • An original essay on your personal blog
  • An original essay on your personal website

Finally, log onto your Twitter account and post your submission, or a link to your submission, on Twitter using the hashtag #SMDriver. The Grand Prize winner will join the Marussia F1™ Team's social media experts in Austin to conduct interviews, capture on track photography, access exclusive off-track events, and immerse themselves in a #SMDriver experience worth tweeting about. Plus, 100 First Prize winners also win Team branded merchandise.

Alun Hindle, from the Marussia F1™ Team’s commercial team said: “This is a unique opportunity to win a behind-the-scenes experience at the U.S. Grand Prix. We’re looking for someone with stand-out social media skills - their tweets, posts, pictures and videos are going to be seen by people all over the world. At Marussia F1™ Team we are constantly talking to and engaging with our fans and we’re looking for someone to be at the forefront of this when all eyes are on us during the incredible weekend of racing.”

“This really is a cool opportunity for any fan,” commented Jeff Greenler, Vice President of Marketing at Monster. “It is a chance to get exposure in one of the biggest sporting industries in the world. The Marussia F1™ Team Social Media Driver receives access to the team and drivers normally only available to approved media or Marussia F1™ Team employees.”

To find out how to be in the running for the Social Media Driver role visit http://cts.businesswire.com/ct/CT?id=smartlin...c32d80213c .

About Marussia F1 Team

The Marussia F1 Team is a young and ambitious Anglo-Russian challenger competing in the FIA Formula One World Championship.

Headquartered at the new Marussia Technical Centre in Banbury, UK, the team is majority-owned by the Russian supercar marque, Marussia, based in Moscow.

With just two seasons of F1 competition under its belt, the team has enjoyed an extraordinary journey. It was founded in 2009, under the Resource Restriction Agreement that has redefined the sport’s commercial landscape, paving the way for exciting new entrants to challenge tradition and expectation. The Marussia F1 Team has been in the vanguard of a new era of Formula One, harnessing the commercial firepower of Sir Richard Branson’s Virgin group of companies, one of its founding partners, to establish an innovative racing team concept for the future.

Technically, the team has experienced the rollercoaster ride that one might expect from the initiation of a young new team into such a tough and highly competitive sport. In only its second season however, with ambitious targets for the future firmly in its sights, the team entered into a long-term technical partnership with McLaren Applied Technologies, which enables the Marussia F1 Team to benefit from access to advanced facilities which are already helping the team produce a competitive racing car for the 2012 season.

As for the team’s longer term ambitions, 2014 will see the introduction of a Russian Grand Prix to the race calendar. It goes without saying that success on home asphalt in the Black Sea resort of Sochi is the end-game for the next exciting phase of the Marussia F1 Team journey.

About Monster Worldwide

Monster Worldwide, Inc. (NYSE: MWW), parent company of Monster®, is the worldwide leader in successfully connecting people to job opportunities. From the web, to mobile, to social, Monster helps companies find people with customized solutions using the world's most advanced technology to match the right person to the right job. With a local presence in 55 countries, Monster connects employers with quality job seekers at all levels, provides personalized career advice to consumers globally and delivers vast, highly targeted audiences to advertisers. To learn more about Monster's industry-leading products and services, visit http://cts.businesswire.com/ct/CT?id=smartlin...d768d4829c . More company information is available at http://cts.businesswire.com/ct/CT?id=smartlin...995441038b .

Source: Monster Worldwide, Inc.

Monster.com
Kristen Gugliotta, 978-461-8089
kristen.gugliotta@monster.com

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