PMI U.S. Launches Community-Focused 'Thanks for Giving' Campaign
In a remarkable initiative, Philip Morris International's U.S. businesses, known as PMI U.S., has unveiled the "Thanks for Giving" campaign. This program is designed to encourage Coloradans to acknowledge and assist local charitable organizations and individuals dedicated to enhancing community life. During the season of gratitude, particularly Thanksgiving and #GivingTuesday, this campaign also emphasizes the importance of generosity throughout the year.
Marian Salzman, Senior Vice President of PMI U.S., highlighted the significance of giving beyond just one day. Her insights stem from her role in creating Giving Tuesday back in 2012. “While #GivingTuesday started as a dedicated day for charitable actions, true generosity extends beyond that,” she remarked. “At PMI U.S., we embody this spirit of giving every day. Our commitment is reflected in the ways our people contribute their time, skills, and compassion to create lasting changes in our communities.”
Since 2024, PMI U.S. has made impressive contributions, nearly amounting to $800,000, benefiting 24 organsations in Colorado. This funding has been directed towards initiatives that support veterans and military families, as well as efforts in economic empowerment. The impact of these contributions enables organizations to create meaningful changes at the community level, remarkably improving lives across the state.
Rick Crandall, the Founder and CEO of the Colorado Freedom Memorial Foundation, expressed gratitude for PMI U.S.'s backing in their mission. He stated, “Their support is invaluable in preserving the legacy of our fallen heroes and providing solace to their families. This partnership strengthens our resolve to ensure that these sacrifices are never forgotten.”
Another beneficiary, Carrie Shores, the Executive Director of So All May Eat, emphasized the crucial role PMI U.S. plays in ensuring access to nutritious food. “Thanks to PMI U.S. and their willingness to help, we can serve our community members with respect and kindness, moving towards a future where hunger is no longer an issue,” she noted.
The campaign also brings attention to the WeCare program, an initiative that encourages employees to nominate charities for company-funded contributions. In a recent year, this program successfully allocated over $1.86 million to more than 400 local organizations spread across 44 states and the District of Columbia. Since 2022, PMI U.S. has contributed over $35 million across the nation, highlighting their engagement in corporate responsibility.
Furthermore, PMI U.S. demonstrates its dedication to Colorado by directing more than $30,000 in company-sponsored donations to local organizations. Amanda Boerman, Director of Philanthropy for Foothills Animal Shelter, relayed appreciation for this partnership. She remarked, “PMI U.S. is integral in bringing about positive outcomes for both animals and people. Their WeCare Grants enable us to extend our programs that provide essential care for pets and vital resources for families.”
The "Thanks for Giving" campaign is a testament to PMI U.S.'s approach to philanthropy, which emphasizes pragmatic giving by engaging with communities, investing for substantial outcomes, and fostering collaboration with organizations making a difference daily. To discover more about PMI U.S.'s philanthropic efforts, you can visit their website.
PMI U.S.: Committed to a Better Future
Philip Morris International Inc.'s U.S. businesses are dedicated to a smoke-free future, working towards providing individuals with smoke-free alternatives. Operating out of their global headquarters and additional facilities, PMI U.S. plays a pivotal role in supporting innovation and job creation throughout America. They're responsible for employing over 3,000 individuals and maintaining manufacturing locations, including those in Owensboro, Kentucky, and Wilson, North Carolina.
In summary, PMI U.S. continues to set a precedent in corporate philanthropy, demonstrating how collective efforts can significantly touch the lives of many. Through campaigns like "Thanks for Giving," they not only highlight their commitment to community service but also reinforce the idea that charity should be a year-long endeavor.
Frequently Asked Questions
What is the purpose of the "Thanks for Giving" campaign?
The campaign aims to inspire individuals in Colorado to acknowledge and support charitable organizations that enhance community well-being.
How much has PMI U.S. contributed to local organizations?
Since 2024, PMI U.S. has contributed nearly $800,000 to various organizations in Colorado.
What is the WeCare program?
The WeCare program allows PMI U.S. employees to nominate nonprofits for company-funded donations, enhancing community support.
Who has benefited from PMI U.S.'s philanthropic efforts?
Organizations focused on military support, food access, animal welfare, and economic empowerment have all received funding from PMI U.S.
How many local organizations received support from PMI U.S.?
In 2025, PMI U.S. directed over $1.86 million to over 400 local organizations across various states.
