PMI U.S. Launches 'Thanks for Giving' Campaign
The initiative by Philip Morris International's U.S. operations, known as PMI U.S., has recently introduced the 'Thanks for Giving' campaign. This heartwarming effort aims to encourage individuals and organizations in Virginia to recognize the charitable entities working tirelessly to strengthen their communities. With the holiday season upon us, this campaign emphasizes the importance of generosity, a trait that fosters positive change throughout the year.
According to Marian Salzman, Senior Vice President of PMI U.S., the essence of giving transcends a single day like #GivingTuesday. The true impact of generosity is evident when it becomes ingrained in our daily lives. PMI U.S. has showcased a substantial commitment to philanthropy, contributing over $35 million since 2022 and seeing a remarkable 400 percent increase in employee participation in community service programs. "Living our gratitude throughout the year defines our impact," Salzman asserted.
Community Contributions and Partnerships
PMI U.S. has made significant financial contributions to a variety of organizations in Virginia, totaling more than $1,460,000. These funds aim to support diverse initiatives such as economic empowerment, disaster relief, and assistance for veterans and military families. By partnering with local organizations, PMI U.S. hopes to drive comprehensible community change effectively.
Aaron McClung, the Chief Development Officer of Feed More, remarked on the pressing need for support during the holidays. The organization has reported an uptick in demand for food and resources, and PMI U.S.'s support plays a crucial role in maintaining essential services that ensure individuals have access to food and necessary supplies during challenging times.
Highlighting Significant Contributions
Among the organizations that have benefited from PMI U.S.'s philanthropy in 2025 are several notable entities, including:
- United Way of Greater Richmond & Petersburg
- CARITAS
- GoochlandCares
- Lets Go Services
Additionally, PMI U.S. has outlined its WeCare program, which allows employees to select nonprofits for company-funded donations. Through this initiative, over $1,860,000 has been directed to local organizations, with contributions reaching over 400 nonprofits across the nation.
Corporate Philanthropy and Commitment
The 'Thanks for Giving' campaign reflects PMI U.S.'s dedication to a responsible and thoughtful approach to corporate philanthropy. By investing in meaningful initiatives and partnerships, PMI U.S. seeks to amplify the efforts of those committed to improving lives. In Virginia alone, PMI U.S. employees have facilitated the allocation of over $177,000 to various nonprofit organizations, demonstrating their commitment to enhancing community welfare.
PMI U.S. prides itself on investing in America while promoting a smoke-free future. As part of this vision, PMI U.S. focuses on providing smoke-free alternatives to the millions of adults who currently smoke cigarettes. Employing over 3,000 individuals across various locations in the U.S., the organization's commitment extends beyond financial giving to encompass leadership, innovation, and community investment.
Frequently Asked Questions
What is the aim of the 'Thanks for Giving' campaign?
The campaign encourages Virginians to recognize and support charitable organizations working in their communities.
How much has PMI U.S. donated to charities in Virginia?
PMI U.S. has contributed over $1,460,000 to charitable organizations in Virginia since 2024.
Who are some organizations benefitting from PMI U.S.'s donations?
Organizations such as United Way of Greater Richmond & Petersburg and Feed More have received support from PMI U.S.
What is the WeCare program?
This initiative allows PMI U.S. employees to nominate nonprofits for company-funded donations, promoting community engagement.
How does PMI U.S. support smoke-free alternatives?
The company focuses on providing improved, smoke-free options for adult consumers who smoke, advancing their commitment to a smoke-free future.
