Paul Miser's Strategic Vision to Fuel UNITED COLLECTIVE's Growth

United Collective Appoints Paul Miser as President and Chief Strategy Officer

Award-winning strategist Paul Miser joins UNITED COLLECTIVE, bringing over two decades of agency leadership and creativity.

Empowering Creativity and Strategy

In his new role, Miser will elevate the company’s strategy, ensuring that the creative, digital, and experiential divisions work harmoniously. He aims to transform how the agency blends culture-first creativity with measurable business outcomes.

Proven Leadership and Revenue Growth

Miser’s extensive background includes assisting Fortune 50 companies in generating over $3 billion in revenue and managing substantial operational budgets. His experience is rooted in blending strategy with execution, successfully scaling teams and embedding innovative systems that drive growth.

Innovative Campaign Leadership

His notable work includes the impactful Lincoln campaign that revitalized the brand’s image, demonstrating how creativity can forge connections with younger audiences through immersive experiences.

Driving Significant Results

At 5WPR, Miser spearheaded a major anniversary celebration for G-SHOCK, showcasing his ability to harness cultural trends for substantial sales lifts, all while reducing costs associated with customer acquisitions.

Vision for the Future

“My vision is simple: create ideas that resonate and provoke thought,” Miser stated. His commitment is to ensure that the work produced by UNITED COLLECTIVE drives cultural conversations while simultaneously expanding client business strategies.

A Legacy of Impactful Creativity

UNITED COLLECTIVE is recognized for its award-winning campaigns that cut through the noise, fostering growth and shaping public discourse. Recent initiatives have included significant partnerships with brands that have celebrated bicultural identities and community resilience.

Campaign Highlights

• The relaunch of the iconic 'got milk?' campaign that highlighted everyday Californians.
• Exciting social media strategies for HOKA, promoting diverse voices.
• The engaging 'Bones Love Milk' initiatives targeting younger audiences through innovative community pop-ups.
• Comcast Xfinity’s impactful campaigns that embrace cultural celebration.
• DoorDash’s award-winning first Hispanic campaign, which highlights unique culinary narratives.

Strengthening Collaborative Partnerships

This appointment comes at a strategic time for UNITED COLLECTIVE, which continues to collaborate with prominent brands, reflecting its expanding influence across various sectors. The collective's agencies — Gallegos United, Canvas United, and ROX United — are at the forefront of creative communications.

About UNITED COLLECTIVE

UNITED COLLECTIVE is dedicated to enhancing brand growth through innovative cultural marketing strategies. With diverse expertise across creative, digital, media, and experiential marketing, the group empowers brands to navigate the evolving consumer landscape.

United Collective comprises specialized agencies such as Gallegos United, which focuses on multicultural marketing, Canvas United, devoted to digital innovation, and ROX United, enhancing experiential engagement. Together, they deliver compelling campaigns that resonate across audiences.

Frequently Asked Questions

Who is Paul Miser?

Paul Miser is appointed as the President and Chief Strategy Officer of UNITED COLLECTIVE, bringing over twenty years of experience.

What is UNITED COLLECTIVE known for?

It is recognized for its innovative and award-winning marketing campaigns that resonate culturally and drive business growth.

What types of brands does UNITED COLLECTIVE work with?

UNITED COLLECTIVE collaborates with a range of brands including Got Milk, Comcast Xfinity, and DoorDash, among others.

What strategies will Paul Miser implement?

He aims to unify creativity, data, and technology to enhance client engagement and measurable growth outcomes.

How does UNITED COLLECTIVE adapt to changing markets?

The collective leverages a modern approach to marketing, utilizing diverse expertise to navigate shifts in consumer behavior effectively.

About The Author

Hi there I'm 38-year-old author and financial consultant Owen Jenkins. Having worked in the financial sector for more than ten years, I am well-versed in the subtleties and complexity that mold our financial environment. Following a degree in finance, I worked in a number of financial institutions honing my abilities in market analysis, financial planning, and investment strategies.

My love is teaching others about investing and personal finance. My goal in writing many books and articles has been to demystify financial ideas and give readers the information they need to make wise financial decisions. I write with a direct, useful style that emphasizes doable suggestions for daily living.

Along with writing, I lead webinars and seminars where I impart knowledge on how to successfully negotiate the financial world. I also write for financial journals and show up as a guest expert on financial news programs a lot. Whether they are new to investing or want to improve their approach, my mission is to enable people to take charge of their financial futures.

Beyond work, I like to hike, play the guitar, and spend time with my family. I think that balance is crucial and want to encourage people to strike a balance between their financial aspirations and their hobbies. I want to help people succeed and achieve financial security through my work, so having a good influence.

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