OpenWay Shines in Datos Insights' Matrix as Industry Leader

OpenWay's Recognition in Merchant Acquiring Platforms

OpenWay, a global leader in payment software, has recently been recognized for its remarkable performance in the merchant acquiring sector. The company's Way4 digital payment platform has been ranked as a Best-in-Class vendor in the 2025 Merchant Acquiring Software Platforms Matrix by Datos Insights. This recognition places OpenWay firmly in the Market Leaders quadrant.

Outstanding Capabilities of Way4

In this year's evaluation, Way4 achieved the highest rating on the Strength/Capability axis. This means that Way4 not only meets but sets the standard for product depth, multifunctionality, and flexibility, which are crucial for acquirers looking to enhance their offerings.

Empowering Acquirers Globally

Way4 Merchant Acquiring empowers leading banks, processors, and innovative fintech companies in various regions to launch and scale their merchant services efficiently. The platform is designed for rapid implementation, enabling real-time operations and high-volume performance, addressing contemporary demands by facilitating both global growth and local success.

Comprehensive Merchant Lifecycle Support

This platform enables a complete range of services in the merchant lifecycle, starting from digital onboarding to advanced pricing strategies. It supports omnichannel acceptance across various payment methods, including POS systems, e-commerce, wallets, and even cryptocurrencies.

CEO's Response to Recognition

Paul Gubin, CEO of OpenWay, expressed gratitude regarding the accolade, stating, "We are honored by this recognition from Datos Insights. It validates our commitment to supporting our clients in differentiating their acquiring businesses and growing in a competitive marketplace." This acknowledgment further solidifies OpenWay's status in the industry, showcasing the company’s sustained efforts in delivering high-quality solutions.

A Legacy of Excellence

OpenWay's history of recognition extends over the last decade, having been acknowledged by various prestigious organizations, including Aite and Gartner, for innovation in digital wallets, card management, and cloud payment processing. These accolades reflect the company’s commitment to leading the charge in digital finance solutions.

Meeting Market Demands

Ron van Wezel, a Strategic Advisor at Datos Insights, remarked on OpenWay's pivotal role, highlighting how the Datos Matrix serves as a guide for acquirers to find effective vendors. OpenWay's performance exemplifies its solid product strategy and robust platform capabilities.

Adapting to Change

Thad Peterson, also a Strategic Advisor at Datos Insights, emphasized the rapid transformations occurring within the merchant acquiring market. The evolving landscape, driven by new payment technologies and the urgency for real-time services, makes platforms like Way4 essential for successful institutions.

Frequently Asked Questions

What is OpenWay recognized for?

OpenWay has been recognized as a Best-in-Class vendor for its Way4 digital payment platform in the 2025 Merchant Acquiring Software Platforms Matrix.

What makes Way4 stand out?

Way4 stands out due to its depth of features, multifunctionality, and flexibility, helping acquirers adapt to modern needs and markets.

Who are Way4's primary users?

Way4 serves top-tier acquiring banks, processors, and innovative fintech companies worldwide, enabling them to launch and scale merchant services.

How does OpenWay support clients?

OpenWay helps clients differentiate their acquiring businesses through innovative, high-quality solutions and platforms like Way4.

What awards has OpenWay received?

Over the years, OpenWay has received multiple accolades for its contributions to the payments industry, including recognition from Aite, Gartner, and more.

About The Author

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