Objective Management Group Expands Global Network with New Partners

Objective Management Group Welcomes New Partnerships

The rise in new partnerships signifies a growing need for efficient sales hiring tools to assist businesses of varying sizes in eliminating hiring errors.

A Strong Network of Sales Experts

Objective Management Group (OMG), a renowned leader in the realm of sales talent assessments, has recently added nine new partners to its esteemed network of over 150 certified partners.

These partners are expert sales consultants utilizing OMG's proven assessments to guide their clients in identifying the most competent sales professionals essential for driving business growth and achieving significant success.

Global Reach and Comprehensive Assessments

With three decades of experience, OMG assesses approximately 75,000 salespeople each year, providing invaluable insights into sales talent across 200 industries and in 52 countries, fostering better hiring decisions across North America, Europe, Australia, New Zealand, and Latin America.

Ben Tagoe, the CEO of OMG, stated, "Expect the sales hiring landscape in 2025 to mirror that of 2024, as companies prioritize profitable growth. A renewed dedication towards avoiding costly mistakes in sales hiring is more crucial than ever." This is a testament to OMG's impact on the sales hiring landscape.

Statistics That Highlight the Importance of Effective Hiring

According to a recent analytical survey, merely 9% of sales candidates advised by OMG leave their positions within the first year, contrasting starkly with the 33% average turnover rate for all B2B sales professionals. Tagoe emphasized the critical financial implications involved: "In sales, which is essential to many businesses, a wrong hire incurs extraordinary expenses. Including indirect costs, a wrong hire for a $100,000 sales position could lead to losses nearing $800,000." This highlights the financial hazards businesses face in hiring the right talent.

Meet the New Partners

The new partners include several distinguished firms from across the United States and Western Europe, illustrating the global expansion of OMG:

• Epiphium, a consultancy from Carmel, Indiana specializing in agricultural sales
• Accelerant Growth Solutions, aiding B2B organizations in Charlotte, North Carolina with sales transformation
• Colligan Management, a sales consultancy based in Englewood, Colorado
• KR Sales Solutions, providing executive coaching in Venice, Florida
• StartEuropa, a consultancy located in Paris, France focusing on sales strategies
• JAB, another consultancy from Paris dedicated to enhancing sales capabilities
• Lead Proactive, an advisory firm from London, England specializing in sales leadership
• TalentBloom, located in London, offering sales coaching and training services
• Vistoreal, a consulting firm in London, enhancing leadership in sales

Empowering Sales Teams Through Specialized Assessments

Tagoe expressed excitement about collaborating with these progressive firms, stating, "OMG is enthusiastic about partnering with these inspiring sales consulting firms to help companies build elite sales teams." To assist businesses in selecting optimal sales candidates, OMG's comprehensive assessments incorporate insights from decades of research on sales skills, industrial-organizational psychology, and analytics.

These assessments empower Chief Executive Officers, Chief Revenue Officers, and sales leaders to discover top talent by evaluating 21 sales-specific competencies, resulting in a more effective hiring process.

About Objective Management Group

Based in Westborough, OMG has solidified its reputation as a global authority in sales talent assessments. The company has been at the forefront of sales skill research, industrial-organizational psychology, and analytics for 30 years. Annually, OMG assesses a substantial number of sales professionals, aiding companies of all sizes across more than 200 industries and 52 countries through its extensive network of partners, further confirming its pivotal role in the sales industry.

Frequently Asked Questions

What is the main objective of Objective Management Group?

The main goal of Objective Management Group is to assess and identify top sales talent, helping organizations enhance their hiring processes and avoid costly mistakes.

How many sales professionals does OMG assess annually?

OMG assesses over 75,000 sales professionals each year, providing critical evaluations that inform hiring decisions.

Where are the new partners located?

The new partners are from various locations including the United States, France, and England, expanding OMG's global network.

What are the benefits of partnering with OMG?

Partners benefit from using validated assessments that effectively identify sales talent, helping their clients to recruit the best candidates for growth.

How does OMG's assessment process work?

The assessment process measures candidates on 21 sales-specific competencies, utilizing decades of research to ensure accurate evaluations of sales potential.

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