New Chapter Launches Supplements at Target for Wellness Access

Author: Kelly Martin Updated: 04-16-2025 09:11 AM

New Chapter Expands Retail Footprint with Target Launch

New Chapter, a renowned vitamin and supplement company from Vermont, is making waves in the wellness arena by partnering with Target. The introduction of their three best-selling supplements into select Target stores and on Target.com represents a significant step in broadening consumer access to high-quality health solutions.

Highlights of the Launch

This new collaboration showcases a selection of New Chapter's most popular products, including: Every Woman's One Daily Multivitamin, Every Woman's One Daily 40+ Multivitamin, and Magnesium + Ashwagandha. These carefully crafted supplements are designed to support various aspects of health and wellness, meeting the demands of consumers seeking nature-inspired nutrition.

Expert Insight on New Chapter's Mission

Reflecting on this launch, Lori Lennon, the Senior Director of Sales at New Chapter, expressed her enthusiasm for this venture. "New Chapter has been a pioneer in the supplement space since 1982, setting the standard for expertly crafted, science-backed formulas that work in harmony with the body. Target is an ideal retailer to help us bring our whole-food, nutrient-rich supplements to more consumers, making it easier than ever to nourish wellness every day. This launch marks an exciting milestone in our mission to support health for every body at every stage of life," she explained.

Understanding New Chapter's Offerings

New Chapter's supplements at Target include formulations specifically designed with women's health in mind:

Every Woman's One Daily Multivitamin

This complete multivitamin is rich in over 20 fermented nutrients, featuring fermented B vitamins for energy, biotin for hair and nail health, and vitamin C to support collagen for youthful skin.

Every Woman's One Daily 40+ Multivitamin

With a concentration on the unique health needs of women over 40, this multivitamin highlights critical ingredients that promote immune, bone, and hormone health.

Magnesium + Ashwagandha

This unique formula promotes relaxation and recovery. It combines sea-sourced magnesium with magnesium glycinate, which boasts better absorption, alongside organic ashwagandha to help manage stress effectively.

New Chapter's Commitment to Quality

At the core of New Chapter's philosophy is the intention to blend nature's wisdom with modern wellness. They emphasize using organic and sustainably sourced ingredients, underpinned by rigorous third-party testing to ensure product purity and potency. This robust commitment to quality makes New Chapter a natural complement to Target's health aisle, enhancing access to expertly crafted supplements for many consumers.

Those interested in exploring New Chapter's products can easily find detailed information about their full range of supplements on their official website.

Frequently Asked Questions

What types of supplements does New Chapter offer at Target?

New Chapter provides a variety of health products, including its popular multivitamins and stress support formulas such as Magnesium + Ashwagandha.

What is unique about New Chapter's products?

The products are designed to be whole-food based, utilizing fermented nutrients for better absorption and bioavailability.

Why should consumers choose New Chapter supplements?

New Chapter has a long-standing reputation for quality, backed by scientific research and a commitment to sustainability.

How can I find New Chapter products?

New Chapter vitamins and supplements are available at select Target stores as well as on Target.com for easy access.

What is the mission of New Chapter?

New Chapter aims to combine nature’s wisdom with science to create effective supplements that cater to the wellness needs of individuals.

About The Author

Hello Kelly Martin here, a financial and publicly traded company specialist committed to writing with clarity and sage advice. Having a wealth of experience and a thorough grasp of corporate dynamics and the financial environment, my main goal in writing blog posts and articles is to provide insightful analysis together with useful guidance. My objective is to arm readers with the information they need to comprehend the complexities of publicly traded companies and make wise financial decisions.

Writing for several financial blogs has let me interact with a wide range of readers, from novice investors to seasoned pros looking for fresh perspectives. My goal is to make corporate analysis and finance understandable and interesting so you may confidently negotiate the intricacies of the financial world. I appreciate you traveling with me toward success and financial literacy.

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