Netcraft Enhances Protection Against Phone Scams for Brands

Netcraft Unveils Innovative Phone Scam Disruption Solution
New offering defends against the nearly $3 billion impersonation scam market
Netcraft, a leader in brand protection and threat disruption, has introduced an advanced solution aimed at safeguarding organizations from scam texts and calls that impersonate trusted brands. This innovative Phone Scam Disruption service automates the identification and elimination of fraudulent phone numbers used in impersonation schemes, effectively neutralizing threats before they can inflict damage.
The Growing Threat of Phone Scams
Fraudsters often resort to tricking individuals by posting fake customer service numbers online, enticing victims into smishing (SMS phishing) and vishing (voice call phishing) conversations. These tactics enable them to impersonate legitimate organizations and extract sensitive customer information, including account credentials. This highlights the urgent need for robust defenses against such scams.
How Phone Scam Disruption Works
Utilizing cutting-edge technology, Netcraft's automated takedown solution effectively neutralizes fraudulent numbers and their associated accounts. It boasts the remarkable ability to detect and dismantle malicious phone numbers used in various forms of communication, including emails, text messages, and voice calls. By eliminating these threats, Phone Scam Disruption not only protects customers but also minimizes the burdens on security teams.
Key Features of the Solution
This innovative service reflects a commitment to enhancing customer safety with features that include:
- Rapid Remediation – With an impressive median takedown time of just 21 hours, thanks to strong partnerships with global carriers and advanced automation processes.
- Global Reach – Netcraft’s solutions operate continuously around the globe to counteract scams employing harmful phone numbers.
- Scalable Detection and Protection – Already successfully taking down over 50,000 dangerous phone numbers with a 99.8% success rate, the solution also identifies suspicious phone numbers, URLs, and QR codes embedded in scam evidence.
- Cost Efficiency – In light of reports indicating the median loss from scam phone calls was significant, this solution is poised to mitigate fraud losses and lower manual investigation efforts.
- Customer-Centric Defense – Ensuring customers are shielded from scams while simultaneously preserving the brand’s reputation and trust.
Industry Response
Ryan Woodley, CEO of Netcraft, emphasized the urgency of tackling phone scams, remarking, "With individuals from banks to tech giants facing the ramifications of brand impersonation, our solution is designed to not only combat these threats but also alleviate pressure on security personnel. The increasing sophistication of AI-driven scams demands immediate and effective responses, and our approach does just that."
About Netcraft
Netcraft has established itself as a pioneer in online brand protection and digital risk management, gaining the trust of security professionals at some of the largest organizations worldwide. By harnessing the power of AI and machine learning, Netcraft processes vast amounts of threat data, taking down approximately one-third of the globe's phishing sites and blocking over 225 million harmful URLs to date.
With its extensive network spanning the internet infrastructure ecosystem, Netcraft delivers unparalleled visibility, speed, and accuracy, empowering organizations to navigate a safer digital landscape.
Frequently Asked Questions
What is Phone Scam Disruption?
Phone Scam Disruption is a new solution launched by Netcraft to help organizations protect their customers from scams involving fraudulent phone numbers.
How does Netcraft's solution work?
The solution automates the detection and removal of malicious phone numbers used in impersonation schemes, acting quickly to neutralize threats.
What are the benefits of the Phone Scam Disruption service?
This service offers rapid takedown of threats, global impact, scalable detection, reduced risks, and stress-free protection for customer brands.
How successful is the Phone Scam Disruption?
Netcraft has achieved a 99.8% success rate in takedown efforts, significantly impacting the fight against phone scams.
Who can benefit from this solution?
Organizations of all sizes, especially those in industries prone to impersonation scams, can greatly benefit from Phone Scam Disruption by protecting their customers and preserving their brand integrity.
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