Natalia Premovic Joins Playboy's Board for Future Growth

Author: Dylan Bailey Updated: 08-07-2025 08:05 AM

Natalia Premovic Joins Playboy's Board of Directors

Playboy, Inc. (NASDAQ: PLBY), a prominent player in the pleasure and leisure lifestyle industry, has announced a significant addition to its Board of Directors. Natalia Premovic has been appointed as an independent director, a move that brings fresh expertise to the company and fills a recent vacancy as their board expands.

With over 15 years of experience in retail, marketing, and branding, Natalia is well-prepared to contribute to Playboy's mission. Her background includes substantial roles in leading consumer products, licensing, e-commerce, and publishing sectors, making her an invaluable asset to the company.

Exciting Prospects for Playboy

Ben Kohn, Playboy’s Chief Executive Officer, expressed enthusiasm about Natalia’s appointment, stating, “Natalia has been a successful business leader at multiple publicly traded global companies. Her experience will be instrumental as we continue to pivot towards a digital-focused, asset-light business model.” This shift in strategy reflects Playboy's commitment to innovation and adaptability in a rapidly changing market.

Experience at Netflix and Disney

Before joining Playboy, Ms. Premovic served as the Head of North American Consumer Products and Global e-Commerce at Netflix, where she excelled in building and leading a comprehensive consumer products division, driving brand strategy and overseeing market operations. Her previous experience at The Walt Disney Company also equips her with a robust understanding of brand building, e-commerce, and digital content strategy, key areas that will support Playboy in enhancing its licensing and brand strategies.

About Playboy, Inc.

Playboy is a global leader in creating pleasure-driven products and experiences, dedicated to connecting consumers with content that enriches their lives. Operating in approximately 180 countries, Playboy has established a cultural icon representing freedom of expression and the pursuit of happiness. The company embraces values that have driven it for over seven decades, advocating for equality and the idea that pleasure is a fundamental human right.

As part of its mission, Playboy partners with talented individuals like Natalia to further its innovations and reach broader audiences.

Growth Through Leadership

Natalia Premovic's arrival on the Board of Directors signifies Playboy's strategic decision to enhance leadership with diverse experiences and innovative approaches. The restructuring will play a vital role as the company aims to strengthen its market position while continuing to evolve in the dynamic entertainment landscape.

Frequently Asked Questions

Who is Natalia Premovic?

Natalia Premovic is a new independent director at Playboy, bringing over 15 years of experience in branding and consumer products from notable companies like Netflix and Disney.

What role will Natalia Premovic play on the Board?

Ms. Premovic will contribute her extensive knowledge in marketing, retail, and e-commerce to guide Playboy’s strategic initiatives and brand strategies.

Why is Natalia's appointment significant?

Her appointment restores the Board to a majority of independent directors and adds valuable expertise as Playboy navigates a digital-focused business model.

What is Playboy’s mission?

Playboy’s mission is to create a culture in which all individuals can pursue pleasure, rooted in the values of equality and freedom of expression.

Where can I find more information about Playboy?

For more details, you can visit Playboy's websites focused on consumers and investors.

About The Author

My name is Dylan Bailey, and I am 28 years old. I am an author and an expert on the stock market who specializes in publicly traded companies. Early fascination with the stock market inspired me to seek a finance degree and then delve deeply into the world of stocks. I have developed over the years my abilities to spot investment prospects, assess business performance, and analyze market trends.

My books and articles try to help regular investors understand the nuances of the stock market. Anyone can, in my opinion, make wise investment choices and succeed financially if they have the correct information and resources. In my writing, I combine in-depth research with practical insights and advice that can be put into action. This is done with the intention of assisting readers in navigating the constantly shifting landscape of publicly traded companies.

In addition to writing, I also host webinars and workshops, where I give presentations and share my knowledge with a wider audience. I also write for top financial journals and show up as a guest analyst on financial news shows. I like to travel, spend time with my family, and keep active by playing different sports when I'm not buried in market research.

My goal is to enable people to choose wisely and consciously in their investments, so taking charge of their financial futures. By my work, I hope to create a community of informed and self-assured investors prepared to take advantage of the chances presented by the stock market.

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