Momentum ITSMA Unveils Finalists for Global Marketing Awards 2024

Author: Kelly Martin Updated: 09-13-2024 09:54 AM

Momentum ITSMA Unveils Finalists for Global Marketing Awards

Momentum ITSMA, a prominent growth consultancy and pioneer in Account-Based Marketing (ABM), has announced the finalists for its prestigious Global B2B Marketing Excellence Awards. These awards serve to highlight outstanding achievements in the marketing sector and recognize those who drive significant growth for their clients within the business-to-business domain.

Celebrating a Diverse Group of Innovators

This year marks the 27th anniversary of the awards, which are designed to honor marketing and sales leaders who are not just meeting but exceeding expectations through innovative strategies. The introduction of three new categories—the Account-Based Marketer of the Year, Go-to-Market Leader of the Year, and the Client Growth Program of the Year—showcases the evolving nature of the marketing landscape and the need for leaders to adapt to changing trends.

The Finalists Are Here

Among the finalists, impactful professionals from various leading companies shine bright. For the ABM-er of the Year, nominees include Rhiannon Blackwell from PwC, Bonnie Sparkman from Fortinet, Priyanka Dasgupta from Kyndryl, and Sudhanshu Gupta from Virtusa. In the area of Go-to-Market leadership, Britney Bartlett from Cisco and Lisa Sim from Palo Alto Networks represent extraordinary talent.

Innovative Client Growth Programs

When it comes to innovative programs aimed at improving client growth, companies such as EY, NTT Data, Red Hat, and Virtusa lead the charge. Other categories also showcase excellence in advancing thought leadership and driving collaboration in partnerships, with notable mentions including Kyndryl, Palo Alto Networks, and Fortinet.

A Platform to Showcase Best Practices

These awards offer a unique platform for professionals and teams to demonstrate their most effective growth initiatives. Prominent winners from last year consisted of high-profile organizations like PwC, Microsoft, and Tata Consultancy Services, reflecting the commitment to excellence in B2B marketing.

Commitment to Excellence in Marketing

According to Dave Munn, Partner at Momentum ITSMA, this year’s finalists are not only exceptional but also represent the dynamic and complex environment of today’s marketplace. Munn emphasized that these awards act as an essential reminder to continuously strive for innovation in B2B marketing.

About Momentum ITSMA

Momentum ITSMA stands as a forefront consultancy, assisting global organizations in achieving superior performance by cultivating valuable client relationships. Their services span across consulting, training, research, and content creation, all aimed at enhancing client engagement and revenue growth.

Maintaining a Competitive Edge

By pioneering Account-Based Marketing, Momentum ITSMA has maintained a competitive advantage and continues to roll out innovative strategies that help clients thrive amid competition. Their commitment to redefining marketing standards is evident through the caliber of finalists recognized by the awards.

Frequently Asked Questions

What are the Global Marketing Excellence Awards?

The Global Marketing Excellence Awards recognize outstanding sales and marketing leadership in B2B sectors, highlighting innovative strategies and successes.

How many new categories were introduced this year?

Three new categories were introduced: Account-Based Marketer of the Year, Go-to-Market Leader of the Year, and Client Growth Program of the Year.

Who evaluates the award finalists?

A panel of international marketing executives and experts determines the winners of the Global Marketing Excellence Awards.

What is the purpose of these awards?

The awards celebrate excellence in B2B marketing, providing a platform for professionals to showcase their innovative growth initiatives and industry leadership.

Who can participate in the awards?

The awards are open to marketing and sales leaders across various industries that are making impactful contributions to their field.

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Momentum ITSMA Unveils Finalists for Global Marketing Awards 2024