Justt Unveils Dispute Optimization for Merchants
Justt, a leader in AI-driven chargeback management, has introduced a groundbreaking feature called Dispute Optimization. This new capability is specifically designed to assist merchants in making prompt and informed decisions regarding chargeback disputes. By optimizing the process, merchants can minimize costs while maximizing their returns.
Understanding Dispute Optimization
Dispute Optimization empowers merchants to manage chargebacks more effectively by evaluating each case individually. It provides recommendations or even automates actions based on the predicted return on investment (ROI) for each dispute. This approach enables merchants to enhance their net outcomes from the chargeback dispute process while simultaneously minimizing associated fees.
The Rise of Automated Chargeback Management
In today's world, many merchants have recognized the advantages of automating chargeback disputes. With smart automation, merchants are encouraged to dispute all chargebacks, ensuring high-quality submissions that not only adhere to necessary standards but also control costs. Ofir Tahor, Co-founder and CEO of Justt, noted that while the prediction of success in disputes is important, disputing all chargebacks is a tactical play in the current landscape.
Challenges in the Chargeback Ecosystem
The chargeback landscape is evolving, which has introduced a series of new complexities and associated fees. Changes implemented by payment processors and credit card networks, such as additional fees for chargebacks or strict deadlines for submissions, mean that businesses must adapt quickly. These adjustments are shifting the economics of chargebacks, making effective dispute management more crucial than ever.
Leveraging Technological Innovations
Justt has responded to these challenges with its Dispute Optimization offering, which harnesses advanced technology to provide detailed predictions. Merchants can now ascertain the probability of winning each chargeback, associated costs for losses, and the overall value of the chargeback. This holistic insight allows merchants to make informed decisions about whether to contest, accept or ignore certain disputes.
Key Features of Dispute Optimization
The Dispute Optimization capability includes several pivotal features:
- Customizable Inputs: Merchants can set the fees applicable to their payment service providers (PSPs), based on their specific circumstances.
- Automated ROI Evaluation: Justt assesses each chargeback's likelihood of yielding a positive ROI, helping merchants prioritize disputes that could potentially enhance their financial outcomes.
- Submission and Acceptance Automation: By streamlining actions within the Justt platform, merchants can save on expenses and increase operational efficiency.
- Automated Decision Making: Users have the flexibility to manually review Justt’s suggestions or establish protocols that automatically bypass disputes deemed to have negative ROI projections.
Tahor emphasized, "As the payments ecosystem undergoes transformations, it's vital for merchants to strategize effectively to optimize their recovery of funds. Dispute Optimization is tailored to equip our clients with the necessary tools to reclaim what they rightfully deserve." This feature is currently available to select customers of Justt.
About Justt
Founded in 2020, Justt is pioneering chargeback solutions that evolve with every interaction. Unlike conventional template-based systems, Justt utilizes AI-driven automation to create tailored responses that enhance over time. Its dynamic learning engine continually optimizes each process, ensuring merchants are equipped to win more disputes effortlessly.
Frequently Asked Questions
What is Dispute Optimization?
Dispute Optimization is a feature by Justt that helps merchants manage chargeback disputes efficiently by predicting ROI and advising on actions for each case.
How does Justt's technology work?
Justt uses AI to assess chargeback cases individually, allowing merchants to determine the best course of action based on predicted success rates and associated costs.
Why is automating chargebacks beneficial?
Automating chargebacks allows merchants to dispute all claims efficiently while ensuring high-quality evidence submission and cost control on recoverable disputes.
Who can access Dispute Optimization?
Dispute Optimization is currently available to select customers of Justt who are looking to improve their chargeback recovery strategies.
What makes Justt's approach unique?
Justt's system evolves over time utilizing machine learning to optimize chargeback responses, allowing merchants to adapt to changes in transaction dynamics effortlessly.
