I think your comments are a good example of where when doing a PR, you focus on the patients that didn't die vs. stating one patient died but LLM wasn't the reason.

Experienced PR firms will focus on the positive and let's face it, this news and stats are really good. They were just presented in a manner that shorts can sink their teeth into and spin it to look not so good.

Maybe we shoudl raid the "other" big pharma and hire their PR guy?

IMHO