I'm guessing we have all seen GEICO's "Smart Dogs" commercials. There have been many of them and shown many times on major networks. The commercials - and, dogs - are cute and MEMORABLE. They have educated the public that DD is a serious problem. They/we also know that there are no Smart Dogs that are going to stop people from using their phones while driving. Their app shows how easy it is to turn your phone off. We all know how easy it is to turn the phone on!!!! Just like all of the other "free" apps.

Now that they have educated the public, I'm hoping that somebody in GEICO - e.g. CFO; PR Dept; CMO - will convince their decision makers that it is time to do something serious about DD driving - AND. it's consequences. It is time for somebody to step up and sign a deal that SAVES LIVES and IMPROVES THE BOTTOM LINE and the CUSTOMER's EXPERIENCE. Why not GEICO????

Smart Dogs may have been the first step. It's time for the next step.

Go GEICO and Go ONCI