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Posted On: 09/07/2018 10:27:46 AM
Post# of 32728
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The sales force automation market grew 15.7% to $6.2 billion in 2017,
Gartner defines sales force automation (SFA) as systems that support the automation of sales activities, processes and administrative responsibilities for organizations' sales professionals. Gartner considers SFA to be foundational technology, implemented to automate an organization's core sales processes. The core functionalities of the SFA market include:
• Account, contact and opportunity management
• Sales activity management
• Sales forecasting
• Mobile applications
• Reporting
• Partner relationship management (PRM)
• Platform capabilities
The sales force automation market grew 15.7% to $6.2 billion in 2017,
Gartner defines sales force automation (SFA) as systems that support the automation of sales activities, processes and administrative responsibilities for organizations' sales professionals. Gartner considers SFA to be foundational technology, implemented to automate an organization's core sales processes. The core functionalities of the SFA market include:
• Account, contact and opportunity management
• Sales activity management
• Sales forecasting
• Mobile applications
• Reporting
• Partner relationship management (PRM)
• Platform capabilities
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