Innovation

ReliaBrand’s initiative first and foremost is to recognize baby’s needs and to recognize mother’s wants. To this end ReliaBrand^™sought out expert advice from practitioners, scientists, lactation consultants, cutting edge designers, engineers, and most importantly Moms. ReliaBrand^™ products hold numerous global patents on products which offer superior function and clear health benefits. ReliaBrand’s flagship product Adiri^® Ultimate Nurser has won 16 international awards which include the gold medal at the prestigious Medical Design Excellence Awards, The D&AD Award, and most recently the prestigious 2010 JMPA International Awardat the world’s largest expo for Juvenile Products, The ABC Kid’s Expo.