The bright spot to this issue is that the app does not have to be downloaded on most of the devices out there. It is an included app on most of the 95%. This is one of the most important things about what NTEK has accomplished so far. The app is PRE-LOADED. This one item in regards to UltraFlix has been watered down by much of the negatives and especially the pps, It is an amazing accomplishment for such a small company. The first wave of Samsung 4K TV's did not have the app pre-loaded but I think it should be by now.