If you want solid proof that UltraFlix is gaining in popularity and membership you just need to understand what these Alexa rankings mean. The difficulty in increasing rankings in search engines is exponential. The higher you get the more difficult it is the increase your ranking. Companies pay millions of dollars to optimize search engine rankings and to generate traffic. UltraFlix is setting new records each week and we haven't even reached the Christmas selling season yet and the app will be featured on 90% of all 4K TV's sold!