You mean fluff PR's like promising to buy back shares, or promising no R/S? his PR's never seem to help the shareprice because so far all of them have been lies, I bought this because I think it is a great idea, and lets face it, bottled water always seems to sell.
I think the company needs a change in management. Someone who puts out PR's and then stands behind them 100%. I can handle it if the share price doesn't skyrocket from PR's, I don't expect huge increases. But without truthful PR's people will continue to lose faith in him as a leader, which in turn will reflect a low shareprice..