Little Words Project Grows with Strategic NetSuite Adoption
Little Words Project Grows with Strategic NetSuite Adoption
The original word bracelet brand leverages the power of the suite to centralize data, improve decision-making, and increase sales.
Innovating Business Operations
Little Words Project, recognized for its beautiful word bracelets, is embracing a transformative journey by adopting Oracle NetSuite. This innovative leap aims to spread messages of self-love and kindness more effectively. Utilizing NetSuite's integrated system, the brand has significantly enhanced its business visibility and optimized inventory management while preparing for ten times the growth.
Expanding Retail and Online Presence
Founded in 2013 by Adriana Carrig, Little Words Project has seen rapid growth. It operates numerous retail stores while also flourishing in online sales and collaborations with retail giants like Target, Nordstrom, and Urban Outfitters. As the company prepares for further expansion, a crucial challenge was to replace disconnected business systems that hampered visibility and caused inefficiencies. Opting for NetSuite as its new enterprise resource planning (ERP) system was a thoughtful decision for sustainable growth.
Improving Decision-Making and Efficiency
Bill Carrig, the company’s president, emphasized the importance of moving past initial business systems necessary for early stages of growth. With NetSuite, Little Words Project benefited from a unified source of truth, enabling comprehensive visibility into finances and operations. This transformation is pivotal as it informs future growth strategies and enhances community engagement throughout the brand.
Streamlining Inventory Management
The implementation of NetSuite has revolutionized Little Words Project's workflows across retail, ecommerce, and wholesale divisions, providing automation in financial reporting and inventory management. This integration reduces reliance on manual processes and enables quick analysis of performance metrics across various channels and stores. Moreover, NetSuite's advanced inventory management capabilities allow the brand to spot sales trends and align more effectively with customer demands. This shift has led to a more than doubling of inventory turnover rates and an uptick in sales.
Adapting to Market Trends
As new product lines like Charms accessories and pop culture collaborations are introduced, keeping operational efficiency and control is vital. The adaptability and responsiveness offered by NetSuite are essential for navigating each growth phase seamlessly.
Emphasizing Sustainable Growth
Sam Levy, Oracle NetSuite's senior vice president of growth and operations, pointed out that having diversified sales channels and product offerings is crucial for enduring retail success. NetSuite allows Little Words Project to maintain a unified view of its operations, providing insights necessary for understanding customer behavior, fine-tuning inventory decisions, and exploring new revenue opportunities. As the brand evolves, NetSuite’s scalable capabilities ensure it can grow alongside the business.
Conclusion and Future Prospects
Little Words Project is on a promising trajectory, empowered by the capabilities of Oracle NetSuite. The partnership not only supports operational efficiency but also aligns with the brand’s commitment to spreading meaningful messages through its products. As it continues to expand, the integration of advanced technology will be pivotal in enhancing customer experiences and driving growth.
Frequently Asked Questions
What is Little Words Project?
Little Words Project is a jewelry brand known for its original word bracelets that promote messages of self-love and kindness.
How has NetSuite impacted Little Words Project?
NetSuite has enabled Little Words Project to centralize operations, improve decision-making, and enhance inventory management, leading to significant growth.
Who founded Little Words Project?
Adriana Carrig founded Little Words Project in 2013, driving its mission to connect through meaningful messages.
What types of retailers does Little Words Project collaborate with?
Little Words Project partners with major retailers including Target, Nordstrom, and Urban Outfitters to broaden its reach.
What are the future prospects for Little Words Project?
Building on its recent successes, Little Words Project aims to introduce new products and continue expanding both retail and online sales, with NetSuite’s support.
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