Lighthouse Life Enhances Services with Key Acquisitions
Lighthouse Life's Strategic Acquisition of Key Assets
Lighthouse Life, a prominent player in the life settlement market, has made a significant move by acquiring key assets from the Settlement Benefits Association (SBA). This strategic acquisition not only enhances Lighthouse Life’s portfolio but also strengthens its commitment to serving longevity-risk asset managers. Founded by Noam Weiss and Adam Lippman, SBA has built a solid reputation in the life settlement industry over the past two decades.
Joining Forces for Enhanced Market Presence
The merger will see Weiss and Lippman transition to senior executive roles within Lighthouse Life, bringing invaluable experience to their new positions. Their involvement is expected to elevate Lighthouse Life's marketing and sales efforts, leveraging their relationships and expertise acquired during their extensive careers.
Strengthening Industry Relationships
For over twenty years, SBA has been at the forefront of life settlement brokering, establishing lasting relationships with both insurance and financial professionals. They pioneered digital marketing strategies in the industry, allowing countless seniors to connect with the services necessary to sell their life insurance policies.
Elevating Consumer and Institutional Engagement
As stated by Michael Freedman, CEO of Lighthouse Life, the acquisition of SBA’s assets and team allows the company to meet the growing needs of asset managers more effectively. This collaboration is anticipated to reinforce Lighthouse Life’s position as a trusted market maker for institutional investors seeking life policies.
Expanding Direct-to-Consumer Marketing Initiatives
Under the leadership of Weiss and Lippman, Lighthouse Life plans to advance its three direct-to-consumer marketing brands. Earlier in the year, the company acquired Harbor Life Settlements, the leading SEO lead generation brand in the life settlement sector. This purchase reflects Lighthouse Life’s strategy to enhance its direct-to-consumer efforts, particularly through Lighthouse Life Direct, which focuses on marketing life settlements directly to seniors.
Prominent Leaders Share Future Vision
Both Weiss and Lippman have expressed their enthusiasm for joining Lighthouse Life, citing a shared vision for the company’s growth in a dynamic market. They believe that their respective experiences and networks will significantly boost the policy origination capabilities of Lighthouse Life. Adam Lippman emphasized the trust consumers, intermediaries, and asset managers have in Lighthouse Life, which influenced their decision to join the company.
Commitment to Transparency and Efficiency
Lighthouse Life aims to deliver value through fast and transparent life settlement transactions, fostering trust among its clients. The company’s innovative direct-to-consumer and B2B strategies are designed to improve policy origination while maintaining high standards in service delivery.
About Lighthouse Life
LHL Strategies, Inc., the parent company of Lighthouse Life, operates multiple subsidiaries, including Lighthouse Life Capital LLC, Lighthouse Life Solutions, LLC, and Harbor Life Settlements, LLC. The company's core mission is to source and purchase life insurance policies for resale to longevity-risk asset funds and managers. As the life settlement market evolves, Lighthouse Life is poised to capitalize on new opportunities and drive continued growth.
Frequently Asked Questions
What is Lighthouse Life's recent acquisition?
Lighthouse Life has acquired the key assets of the Settlement Benefits Association (SBA) and hired its founders as senior executives.
How will this acquisition benefit Lighthouse Life?
This acquisition will enhance Lighthouse Life’s ability to meet the increasing demands of longevity-risk asset managers in acquiring life insurance policies.
Who are the key figures involved in this acquisition?
Noam Weiss and Adam Lippman, founders of SBA, will join Lighthouse Life's leadership team.
What services does Lighthouse Life provide?
Lighthouse Life sources and purchases life insurance policies, providing solutions to both seniors and institutional investors.
How long has SBA been in the life settlement market?
SBA has been operating in the life settlement market for over twenty years, establishing significant industry relationships.
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