Kohler Partners with Cowboys: A Winning Combination of Brands
Kohler's Exciting Partnership with the Dallas Cowboys
Kohler, known as a leader in kitchen and bathroom innovations, has recently announced a dynamic partnership with the Dallas Cowboys. This multi-year sponsorship is designed to combine the strengths of two powerful brands, enhancing Kohler's visibility and footprint in various markets.
Enhancing Brand Visibility and Engagement
The collaboration offers Prime opportunities for Kohler to deepen its customer engagement and elevate brand awareness. In particular, the Dallas Cowboys' impressive brand recognition in sports ensures Kohler reaches a larger audience. This partnership also provides season tickets to all Cowboys home games, enabling Kohler to host unforgettable experiences for fans.
Innovative Collaboration Opportunities
With the Cowboys' iconic brand and dedicated fan base, Kohler stands to enrich its marketing efforts through digital signage at games, radio promotions, and extensive use of the Cowboys’ trademark across various Kohler platforms. Additionally, the installation of high-quality Kohler products in luxury suites at AT&T Stadium symbolizes a significant stride in blending athletics with premium lifestyle offerings.
Celebrating Tradition and Innovation
In a statement, Scott Edmunds, the Senior VP of Marketing for Kitchen & Bath North America, expressed enthusiasm for the alliance: "Partnering with America's team resonates with our mission to provide excellence. Together, both our brands inspire our customers and fans to realize their dream kitchens and bathrooms. This partnership is a commitment to enhancing the customer experience in our local markets, particularly through stores in major metropolitan areas."
Cowboys' Legacy Reflected in Kohler's Vision
The Cowboys are known for their emphasis on family values and tradition. This alignment ensures that the partnership exemplifies a shared commitment to quality and service. President of AT&T Stadium, Tod Martin, noted that integrating Kohler’s established brand into the stadium's infrastructure aligns perfectly with the Cowboys' ethos of excellence.
Exciting Sweepstakes for Fans
As part of launching this partnership, Kohler is hosting a special sweepstakes. Participants have the chance to win four tickets to the Cowboys' Thanksgiving Day game. This exciting initiative allows fans to engage with both brands, enhancing community interaction while maintaining a fun and accessible atmosphere.
How to Enter the Sweepstakes
Interested individuals can enter the sweepstakes by visiting a local Kohler Signature Store in their area to fill out an entry form, or alternatively, submit entries through mail. The winners will have the unique chance to experience a thrilling Thanksgiving with the Cowboys, reinforcing Kohler's dedication to engaging with its customer base in meaningful ways.
About Kohler Co.
Kohler Co. has been a pioneer in design and innovation for over 150 years. With an extensive portfolio of high-quality kitchen and bath products, luxury cabinetry, and sustainable living solutions, Kohler is dedicated to enhancing lives through its innovative offerings. Under Chiarman and CEO David Kohler, the company continues to push boundaries, ensuring that both historical values and modern standards are met for future generations.
Frequently Asked Questions
What is the purpose of Kohler's partnership with the Dallas Cowboys?
The partnership aims to elevate Kohler's brand visibility and enhance customer engagement through various marketing efforts involving the Cowboys.
How can fans participate in the sweepstakes?
Fans can enter the sweepstakes for a chance to win tickets by visiting local Kohler Signature Store locations or by submitting a mail-in entry.
What unique experiences does Kohler plan to offer during the partnership?
Kohler will host various fan experiences at home games, including access to luxury suites equipped with their products.
How long is the partnership expected to last?
This is set to be a multi-year partnership, indicating a long-term relationship between Kohler and the Dallas Cowboys.
What are some sustainable initiatives Kohler is known for?
Kohler is committed to sustainability through its Innovation for Good platform, focusing on clean water and sanitation solutions for underserved communities.
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