Kogod School of Business Empowers Community with AI Tools

Kogod School of Business Launches AI Initiative
This initiative makes Kogod one of the first business schools in the world to provide enterprise AI access to its entire community.
Collaboration with Perplexity
The Kogod School of Business at American University is excited to partner with Perplexity, a leading-edge AI technology provider. This partnership is pivotal in making advanced AI tools accessible to all students, faculty, and staff at Kogod, supporting Kogod's mission to integrate technology and education.
Transformative Access to AI Tools
With this collaboration, every member of the Kogod community will have safe access to Perplexity Enterprise Pro. This AI research tool has the potential to revolutionize learning and creativity within the classroom, fostering a lifestyle of productivity and innovation among students and faculty alike.
Dean's Vision for an AI-Driven Future
Dean David Marchick articulated the significance of this partnership, stating, "Partnering with Perplexity aligns perfectly with Kogod's focus on preparing future business leaders for an AI-driven world." This reflects the school’s commitment to equipping students with the knowledge they need in today's technology-oriented business landscape.
Kogod's Ongoing AI Integration Efforts
This initiative is the latest in Kogod's ongoing AI investment efforts, which have been recognized for their profound impact on business education. Over the past year, Kogod has successfully integrated AI into 40+ courses and has developed plans for new AI-focused credentials, which include badges and certificates. Additionally, faculty have received training on the latest AI tools to ensure they remain informed and capable of teaching effectively.
Industry Recognition
Kogod's extensive AI initiatives have garnered significant acclaim, with Times Higher Education and Poets & Quants acknowledging the school for its groundbreaking transformation in the business education sector. This recognition underlines Kogod's commitment to producing graduates who are well-versed in emerging technologies.
The Role of Perplexity in Education
Raman Malik, VP of Product & Growth at Perplexity, expressed enthusiasm for collaborating with Kogod, noting that this partnership signifies an exciting expansion of their impact in the educational realm. The company is proud to bring Perplexity Enterprise Pro to the Kogod community, further enhancing the learning experience.
Empowering Future Leaders
Kogod School of Business continues to build a sustainable future through innovative business practices. For over seventy years, the institution has redefined education, preparing its students for successful careers in various sectors from Wall Street to Silicon Valley. With an emphasis on AI, Kogod prepares its graduates to leverage technology effectively to tackle real-world challenges.
About Kogod School of Business
American University's Kogod School of Business is committed to providing an education that shapes the leaders of tomorrow. The innovative curriculum not only focuses on business fundamentals but also emphasizes an entrepreneurial mindset, ensuring that students are equipped with the skills, resources, and mentorship necessary for success across industries.
About Perplexity AI
Founded by a team of former members from leading tech organizations, Perplexity is at the forefront of AI-driven search engines. The platform answers over 100 million questions each week, making it an essential resource for those seeking reliable information quickly. Its conversational AI capabilities bridge the gap between conventional search engines and intuitive AI interactions, emphasizing its commitment to providing users with the best answers possible.
Frequently Asked Questions
What is the goal of the Kogod and Perplexity partnership?
The partnership aims to provide all students and faculty at Kogod with access to advanced AI tools, enhancing learning and productivity.
How will students benefit from this initiative?
Students can utilize AI for conducting research, mastering coursework, and developing creative projects more efficiently.
What distinguishes Kogod's AI initiatives in education?
Kogod's comprehensive integration of AI across its curriculum and its focus on providing specialized training and certifications set it apart in business education.
Who is Dean David Marchick?
Dean David Marchick is the head of Kogod School of Business, and he advocates for integrating AI in education to prepare future leaders.
What is Perplexity's mission?
Perplexity aims to merge traditional search capabilities with AI-driven responsiveness, facilitating improved access to information for users worldwide.
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