Keypoint Intelligence Reveals Trends in Digital Printing Growth

Keypoint Intelligence Insights on Digital Printing
Keypoint Intelligence has published insightful forecasts that delve into the trends and growth of digital printing across various packaging segments, including corrugated packaging, flexible packaging, folding cartons, and narrow web labels. Although digital printing currently represents a modest share of total production, its adoption is on the rise as the industry's packaging needs evolve.
Corrugated and Flexible Packaging Trends
In the segment of corrugated packaging, a notable increase in digital output is anticipated in the coming years. This growth is largely fueled by high-volume single pass presses and increasing interest from larger converters. The flexible packaging sector is also making gradual progress, particularly in dynamic markets where press placements are increasing and converters are experimenting with integrating digital methods alongside their conventional processes.
Renewed Interest in Folding Cartons
The folding carton market is witnessing a renewed interest primarily due to advancements in B1 format presses. These technologies align well with the demands of high-speed production environments, prompting many converters to monitor developments that are compatible with their existing finishing processes.
Narrow Web Labels Segment Maturity
Meanwhile, the narrow web labels segment stands out as the most advanced within the digital printing landscape. The adoption of hybrid presses is becoming more prevalent, providing converters with the flexibility and quick turnaround capabilities they increasingly seek.
Shifting Expectations and Practices
As customer expectations, regulations, and production requirements evolve, the approach to packaging design and production is also changing. Companies are diligently seeking innovative ways to respond to orders more swiftly, minimize waste, and efficiently handle shorter production runs. This is precisely where digital printing excels, showcasing its suitability for the modern packaging landscape.
Value Proposition of Digital Printing
Jeff Wettersten, Vice President of Packaging at Keypoint Intelligence, remarks, "Digital printing in packaging is no longer just a specialty—it's becoming an essential and practical choice for many converters. Every segment is advancing at its own pace, but the clear trend is towards recognizing the value that speed, flexibility, and responsiveness in digital printing can offer to their operations."
Market Data and Future Outlook
The forecasts presented include crucial data regarding press placements, growth of the installed base, and projected output across various global regions. These findings are drawn from interviews with manufacturers, packaging companies, and industry experts, providing a comprehensive view of the current market and its future trajectory.
About Keypoint Intelligence
For over 60 years, Keypoint Intelligence has supported clients in the digital imaging industry with independent testing, lab data, and extensive market research—all contributing to their product and sales successes. The company has garnered a reputation as the most trusted resource for unbiased information and analysis in the field, owing to decades of valuable insights from expert analysts.
Frequently Asked Questions
What are the main packaging segments analyzed by Keypoint Intelligence?
The main segments include corrugated packaging, flexible packaging, folding cartons, and narrow web labels.
How is digital printing growth characterized in the packaging sector?
Digital printing growth is marked by increased adoption, evolving packaging needs, and the response to shorter production runs.
What is driving the increase in corrugated packaging output?
The increase in corrugated packaging output is primarily driven by high-volume single pass presses and growing interest from larger converters.
What technological advancements are influencing folding cartons?
Advancements in B1 format presses are significantly influencing the folding carton market, enhancing production speed.
What is the outlook for the digital printing market?
The outlook suggests continued growth and evolution driven by customer expectations and technological advancements.
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