Ken Shapiro Joins Straight Arrow News as Chief Revenue Officer
Ken Shapiro Takes the Helm as Chief Revenue Officer
Straight Arrow News (SAN) recently announced the hiring of Ken Shapiro as its Chief Revenue Officer. A dynamic leader in the media industry, Shapiro has an impressive track record, previously serving as the Chief Revenue Officer at notable companies like Morning Brew and Fandom. With his extensive experience, he is set to drive revenue growth, enhance audience engagement, and fortify marketing and business operations at SAN, under the leadership of CEO and Founder Joe Ricketts.
Shapiro's Career Journey
Ken Shapiro brings over 25 years of industry experience to his new role. During his tenure at Morning Brew, he played a pivotal role in driving monetization initiatives and securing strategic partnerships. His leadership at Fandom involved developing a comprehensive sales and marketing strategy that successfully engaged advertisers with targeted audiences. Prior to these positions, Ken excelled at Clear Channel Outdoor North America and had a significant impact during his 18 years at Turner Broadcasting, culminating as Senior Vice President of Turner Digital.
Vision for Straight Arrow News
Joe Ricketts, the CEO of SAN, expressed great confidence in Shapiro's ability to lead the company toward a prosperous future. "Ken is a highly respected industry leader, committed to pioneering media advancements and maximizing brand value," he stated. As SAN strives to deliver quality, unbiased journalism, Shapiro's expertise is expected to be crucial for audience growth and operational efficiency.
Shapiro’s Forward-Thinking Approach
Shapiro himself is enthusiastic about the opportunity at SAN. He noted a strong demand for the kind of reliable reporting that the outlet provides. "After collaborating with major media entities, I am excited to contribute to the growth of an emerging news platform rooted in delivering exceptional content," he said.
Background and Education
Shapiro began his career as a sales assistant at Turner Broadcasting in 1995, where he quickly progressed through the ranks, contributing to both CNN and Animation divisions. He holds a Bachelor of Arts in Speech Communication from the University of Maryland, College Park. Now residing in Westfield, N.J. with his family, he is also dedicated to philanthropy, being the Founder and Executive Director of the Howard Shapiro Memorial Fund that supports pancreatic research.
Straight Arrow News' Commitment to Objective Journalism
SAN has been recognized for its quality of reporting, achieving a remarkable 100/100 score from NewsGuard, an independent organization that provides tools to combat misinformation. Additionally, SAN has earned the Certified Balanced status from AllSides for the second consecutive year, underscoring its commitment to unbiased reporting.
About Straight Arrow News
Straight Arrow News is an independent digital news outlet dedicated to delivering fact-based journalism. In a time when media trust is critical, SAN aims to bridge national divides through transparent reporting. The platform values audience engagement, evident in initiatives like their free Media Miss™ tool, designed to highlight underreported stories.
What SAN Produces
Readers can find a plethora of content including investigative stories, exclusive interviews, and informed opinion pieces on the SAN website. SAN also engages audiences through its mobile app, available on Android and iOS, providing real-time coverage across social media platforms.
SAN's Diverse Show Portfolio
The outlet features various shows, including Unbiased Updates, which covers critical national and global news every weekday. Other programs such as Weapons and Warfare and America Speaks with Dr. Frank Luntz delve into pressing issues and current events, fostering a deeper understanding within the audience.
Frequently Asked Questions
Who is the new Chief Revenue Officer of Straight Arrow News?
Ken Shapiro has been appointed as the Chief Revenue Officer of Straight Arrow News.
What is Ken Shapiro's background in the media industry?
Ken Shapiro has over 25 years of experience in the media industry, having worked with companies like Morning Brew and Fandom.
What is the mission of Straight Arrow News?
Straight Arrow News aims to provide unbiased, fact-based journalism to bridge national divides.
What recognition has SAN received for its journalism?
SAN achieved a perfect 100/100 score from NewsGuard and the Certified Balanced status from AllSides.
How can I access SAN's content?
SAN's content is available on its website as well as through its mobile app on both Android and iOS platforms.
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