Innovative Fan Engagement by Mercury Insurance and the Kings

Exciting Collaborations Between Mercury Insurance and the Kings

As the new season kicks off, Mercury Insurance is enhancing the experience for Los Angeles Kings fans both inside and outside the Crypto.com Arena. This partnership is designed to celebrate the excitement of Kings hockey, ensuring no fan is left behind.

Engaging New Fan Experiences This Season

With a focus on enhancing fan engagement, Mercury Insurance is thrilled to introduce several exciting initiatives. These new activations are aimed at fostering community among fans, whether they are watching from the arena or their living rooms.

Pro-Tip Trivia: A Fun Interactive Game

First up is the Mercury Insurance Pro-Tip Trivia, a lively interactive trivia game making its debut this winter. Available during all Kings home games, this trivia challenge invites fans in the stands and those participating from home to compete in real-time.

Using a straightforward web application, participants will be asked engaging multiple-choice questions, all centered on practical life tips. This initiative allows for two lucky winners per game, ensuring that both in-arena attendees and remote participants have a chance to win a premium Kings jersey.

Get a Quote, Get Two Tickets, Give Two Tickets

Returning this season is a fan-favorite promotion: Get a Quote/Get 2 Tickets. This year, Mercury Insurance is sweetening the deal. Fans who get an online auto insurance quote can claim two tickets to a Kings game. Additionally, they will also donate two tickets to the LA Kings Foundation, allowing underprivileged families to experience the thrill of live hockey.

This effort reflects Mercury Insurance’s commitment to enhancing the fan experience, facilitating opportunities for everyone in the greater Los Angeles area to enjoy Kings hockey, whether in person or from afar.

Enhancing the Kings Game Day Experience

For the Kings’ loyal fanbase, attending a game at Crypto.com Arena can create unforgettable memories filled with joy and excitement. Mercury Insurance understands this sentiment and aims to enrich that experience by connecting fans more closely with their team.

According to Erik Thompson, VP & CMO at Mercury Insurance, engaging fans at the arena and remotely fosters a sense of community. He stated, "We’re thrilled to bring fans even closer to the Kings this season with new ways to connect, whether they're watching in the arena or from home. This will help forge lasting connections among the fan community."

About Mercury Insurance

Mercury Insurance, headquartered in Los Angeles, is a multiple-line insurance carrier renowned for offering personal auto, homeowners, and renters insurance. The company maintains a strong presence across various states including Arizona, California, Texas, and more, delivering coverage through a vast network of independent agents.

Since its inception in 1962, Mercury has established a reputation for providing customers with top-notch value through competitive rates paired with exceptional customer service. With a workforce of nearly 4,100 employees and over 6,500 independent agents, the company ensures its clients receive the best products tailored to their needs.

Mercury Insurance is honored with “A” ratings from A.M. Best and Fitch and has received accolades like “Best Auto Insurance Company” designations from esteemed industry sources. The company is dedicated to creating positive community experiences and continues to innovate in the insurance space.

Frequently Asked Questions

What new initiatives is Mercury Insurance launching this season?

This season, Mercury Insurance is launching several fan-engaging initiatives, including the Pro-Tip Trivia game and the Get a Quote/Get 2 Tickets promotion.

How can fans participate in the Pro-Tip Trivia game?

Fans can participate in Pro-Tip Trivia through a user-friendly web application available during all Kings home games, allowing them to answer trivia questions in real time.

What does the Get a Quote/Get 2 Tickets program entail?

Fans who complete an online auto insurance quote will receive two tickets to a Kings game, and an additional two tickets will be donated to the LA Kings Foundation.

Who can benefit from the new initiatives by Mercury Insurance?

Both attending fans at Crypto.com Arena and those watching from home can benefit from these initiatives, promoting a shared experience among all Kings supporters.

Where is Mercury Insurance headquartered?

Mercury Insurance is headquartered in Los Angeles and provides insurance services across multiple states in the USA.

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