Indovinya Unveils Challenge for Innovative Fragrance Solutions

Indovinya Launches Open Innovation Challenge
Researchers and startups with a focus on developing sustainable solutions for fragrance solubilization are invited to apply for an exciting new challenge initiated by Indovinya, the specialty chemicals and surfactants division of Indorama Ventures. The aim is to enhance fragrance solubilization without the use of ethoxylates, creating eco-friendly products that benefit the personal care market.
Encouraging Sustainable Innovations
In partnership with AEVO, a company renowned for its expertise in corporate innovation management, Indovinya encourages participants to explore unique solutions to fragrance solubilization. This is a remarkable opportunity for innovators to utilize predictive models that lead to the discovery of new molecules and combinations acting as effective solubilizers.
Two Complementary Approaches
The Open Innovation Challenge encompasses two main fronts. The first emphasizes the application of green chemistry principles, advocates for the use of naturally derived surfactants, and ensures products are biodegradable and devoid of microplastics. This approach aims to create fragrance systems that are stable, sensory-rich, and environmentally friendly.
Harnessing AI for Smarter Solutions
The second approach leverages Artificial Intelligence (AI) to build predictive models that anticipate solubilization, stability, and sensory outcomes for various molecules and surfactant mixtures. This innovative strategy not only reduces the need for extensive lab tests but also accelerates product development and shortens time-to-market.
Evaluation and Mentorship Opportunities
Following the application period, which allows submissions until the deadline, expert evaluators from AEVO and Indovinya will review all proposals. Selected projects will gain access to joint development platforms along with opportunities for mentorship. Finalists will then have the chance to present their projects during a Pitch Day with leaders from Indovinya’s Personal Care, Digital R&D, and Innovation segments.
Indovinya's Commitment to Innovation
Renata Haenel, Global Innovation Director at Indovinya, expressed that the company believes in the power of co-creation. By merging internal expertise with input from external partners, innovation flourishes. The announcement of this challenge highlights Indovinya’s dedication to developing safer, more sustainable alternatives that meet society's evolving demands.
A Recognized Leader in Innovation
Indovinya's status as a leader in innovation was recently underscored by its recognition as one of the Innovative Workplaces 2025 by MIT Technology Review in Brazil. This accolade illustrates the company’s vibrant culture of innovation, which fosters creativity and agility in pursuing breakthrough solutions.
Global Presence and Innovative Strategy
Continuing its commitment to innovation, Indovinya operates across 10 countries, boasting 15 manufacturing plants and 7 Research & Development centers, employing a talented workforce of approximately 3,000 individuals. The company evaluated over 80 startups and conducted 10 proof-of-concept projects. By collaborating with the innovation ecosystem, Indovinya has launched several global challenges and holds a robust patent portfolio with over 500 applications in 30 countries.
Application Process and Final Thoughts
Interest in participating in this innovative challenge should be directed to the application portal. Submissions are expected by the specified deadline, offering a platform for ideas that aim to redefine fragrance solubilization in personal care products.
About Indorama Ventures
Indorama Ventures Public Company Limited, which trades under the Bloomberg ticker IVL.TB, stands as one of the world’s premier petrochemical producers. With a wide-ranging manufacturing presence across continents, including Europe, Africa, the Americas, and Asia Pacific, Indorama's diverse portfolio features Combined PET, Indovinya, Indovida, and Fibers. The products serve crucial sectors such as FMCG, agriculture, lifestyle, and automotive, covering areas like beverages, hygiene, personal care, tire production, and safety. The company employs around 25,000 people and reported revenue figures of $15.4 billion recently.
Frequently Asked Questions
What is the purpose of Indovinya's Open Innovation Challenge?
The challenge seeks sustainable solutions for fragrance solubilization, encouraging researchers and startups to innovate without ethoxylates.
Who can apply for the challenge?
Researchers and startups focused on developing predictive models and sustainable molecules are invited to participate.
What unique approaches does the challenge emphasize?
The challenge focuses on green chemistry principles, using naturally derived surfactants, and Artificial Intelligence for predictive modeling.
What benefits will selected projects receive?
Selected projects will gain access to development platforms, mentorship, and opportunities for commercial partnerships.
How can one apply for participation?
Applications should be submitted through the designated portal by the specified deadline to participate in the challenge.
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