Horizon Media Welcomes Domenic Venuto as Chief Product Officer
Horizon Media Appoints Domenic Venuto as Executive Vice President
Horizon Media, recognized as the largest media agency in the U.S. and a leading independent agency globally, has made a pivotal move by appointing Domenic Venuto as their Executive Vice President, Chief of Product & Data. This strategic appointment emphasizes the company’s dedication to innovation and data integration.
Enhancing Data-Driven Marketing Solutions
In this newly minted role, Venuto will spearhead Horizon's product innovation while focusing on data-centric strategies. Reporting directly to Gene Turner, President of Horizon Next, his leadership aims to position the company at the forefront of data-driven marketing solutions, ultimately helping clients gain a significant competitive advantage in a rapidly changing marketplace.
Venuto's Impressive Background and Experience
Venuto brings a wealth of experience across multiple disciplines, including product development and analytics, making him well-suited for this position. His career spans various high-level roles in agency operations, digital publishing, and advertising technology. Prior to joining Horizon, Venuto served as the Chief Operating Officer at Progress Partners, where he played a critical role in evaluating innovative advertising strategies and investment opportunities in advertising technology.
Commitment to Data Integration and Technology Leadership
His previous tenures at notable companies like Amobee and The Weather Channel underscore Venuto's ability to deliver transformative solutions and streamline complex concepts. His extensive insight into the market and commitment to utilizing AI and data-driven strategies makes him a vital asset to Horizon Media.
Transformative Solutions for Clients
As part of his responsibilities, Venuto will develop the technology and product vision for Horizon, with a key focus on overseeing the growth and monetization of their proprietary marketing platform, blu. By enhancing this platform’s capabilities, he aims to provide clients with measurable business outcomes.
A Vision for the Future
Expressing his enthusiasm about joining the team, Venuto stated that he is excited to leverage his background in product and data innovation during a transformative period for Horizon Media. He believes that collaborating with talented professionals within the company presents immense opportunities to redefine the agency landscape while setting new standards for future operations.
About Horizon Media
Founded in 1989, Horizon Media, headquartered in New York, is recognized as the largest independent media agency worldwide. The company boasts a workforce of over 2,400 individuals and manages media investments exceeding $8.5 billion. Horizon Media espouses the belief that business is personal, striving to foster trusted relationships and delivering unparalleled insights and innovative outcomes to its clients, partners, and communities. The company's commitment has garnered them recognition as one of the most innovative organizations in the industry and resulted in numerous awards for workplace satisfaction and client excellence.
Frequently Asked Questions
Who is Domenic Venuto?
Domenic Venuto is the newly appointed Executive Vice President, Chief of Product & Data at Horizon Media, bringing extensive experience in product innovation.
What's the role of the Chief of Product & Data?
The Chief of Product & Data is responsible for driving product innovation and data integration strategies to enhance marketing solutions for clients.
Where is Horizon Media headquartered?
Horizon Media is headquartered in New York and operates additional offices in Los Angeles and Toronto.
What is Horizon Media's mission?
Horizon Media aims to build trusted relationships and deliver unmatched insights, innovation, and outcomes to its clients and partners.
What is the significance of the blu. marketing platform?
blu. is Horizon Media’s proprietary connected marketing platform designed to drive measurable business outcomes and optimize client strategies.
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