Heritage Grocers Group Welcomes Kim Cates as New VP
Heritage Grocers Group Welcomes New Leadership
Heritage Grocers Group, the leading retailer in Hispanic and ethnic foods, has made an exciting announcement that is sure to impact its operations significantly. Kim Cates has been appointed as the Vice President of Center Store, a role that positions her at the forefront of the company’s merchandising strategy.
Kim Cates: Experience and Vision
Reporting to Eric Stover, the Chief Merchandising Officer, Cates is set to bring her wealth of experience to Heritage Grocers Group. With over two decades of experience in the grocery industry, she has a proven track record of enhancing category planning and improving promotional effectiveness.
Transforming Center Store Operations
Kim Cates’ appointment is expected to play a crucial role in advancing the Center Store transformation at Heritage Grocers Group. Stover expressed confidence in Cates, emphasizing her ability to leverage insights for customer-centric innovation. This transformation is poised to elevate the shopping experience for millions of customers across various communities.
An Impressive Career Background
Cates comes to this new role with an impressive background, having spent 23 years with H-E-B, where she developed her skills across a variety of operations roles, including Director of Food Service and General Manager. Her eclectic experience also includes her tenure at Daymon, where she was influential in developing Private Brands across multiple grocery categories.
Educational Credentials
With a Bachelor’s degree in psychology from The University of Texas at San Antonio, Cates has bolstered her educational background with the completion of the Executive Leadership Development Program at Cornell University. Her academic credentials, combined with her professional experience, position her well to lead the Center Store initiatives for Heritage Grocers Group.
Expanding Heritage’s Reach
Heritage Grocers Group is not just focused on its internal developments; it also prioritizes expanding its reach and services. As the largest Hispanic and ethnic food retailer in the nation, it serves its communities with a unique blend of traditional and specialty grocery items. The company operates numerous stores across several states, ensuring that it meets the diverse needs of its customers.
A Vision for the Future
Looking ahead, Cates aims to enhance the customer experience by prioritizing freshness, authenticity, and affordability. Heritage Grocers Group stands out by offering freshly made ethnic foods and localized assortments that resonate with each community it serves. As she steps into her new role, Cates is excited to innovate and enhance how products are positioned to meet consumer demands.
About Heritage Grocers Group
Headquartered in Ontario, California, Heritage Grocers Group operates 58 stores under the Cardenas Markets banner, 29 under El Rancho Supermercado, 21 under Tony's Fresh Market, and 7 under Los Altos Ranch Market across several states. This variety helps ensure that they cater to local tastes and preferences effectively.
Connecting with Heritage Grocers Group
As the company embarks on this new chapter with Kim Cates, community engagement and customer satisfaction remain at the forefront. Consumers can expect to see continued improvements and exciting initiatives that align with their needs and preferences.
Contact Information
For more information about Heritage Grocers Group, inquiries can be directed to Marisa Kutansky, Senior Communications Director. She can be contacted at (909) 923-7426 ext. 1414 or via email at mkutansky@heritagegrocers.com.
Frequently Asked Questions
What is Heritage Grocers Group?
Heritage Grocers Group is the largest Hispanic and ethnic food retailer in the country, offering a diverse range of grocery items.
Who is Kim Cates?
Kim Cates is the newly appointed Vice President of Center Store at Heritage Grocers Group, bringing extensive industry experience.
What is the importance of the Center Store role?
The Center Store role focuses on merchandising initiatives that enhance customer experience and drive sales across various categories.
Where are Heritage Grocers Group stores located?
Heritage Grocers Group operates stores in multiple states, including California, Texas, Nevada, Arizona, Kansas, and Illinois.
How can I contact Heritage Grocers Group?
You can reach Heritage Grocers Group through their Senior Communications Director, Marisa Kutansky, at mkutansky@heritagegrocers.com.
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