Heliospectra Enhances Team with Denis Dullemans' Expertise

Heliospectra Strengthens Team with New Sales Leadership

Heliospectra AB (publ), a renowned leader in intelligent lighting technology designed for controlled plant growth environments, is excited to announce the integration of Denis Dullemans into its management team as Lead Global Greenhouse Sales. This strategic appointment reflects the company's commitment to enhancing its presence in the global greenhouse sector and is set to take effect in the near future.

Denis Dullemans: A Valuable Addition

With an impressive background spanning over two decades in the horticulture and greenhouse sectors, Denis Dullemans is a seasoned professional who brings a wealth of international sales acumen and industry insights to Heliospectra. His past experiences include significant roles at recognized firms such as Dutch Lighting Innovations (DLI), Dalsem, and Agrolux, where he significantly helped in expanding their market footprint and establishing solid relationships with commercial greenhouse operators across various regions.

CEO's Perspective on the Appointment

Bonny Heeren, CEO of Heliospectra, expressed enthusiasm about Dullemans' arrival, stating, "Denis boasts a remarkable track record in both lighting technology and comprehensive greenhouse solutions, which positions him perfectly to help elevate our company’s footprint in the global greenhouse marketplace." This sentiment underscores the high expectations for Dullemans’ contributions within the team.

Strategic Role and Objectives

As part of the management strategy, Denis Dullemans will lead Heliospectra's global sales initiatives focusing on the greenhouse segment. His primary objective will be to develop cutting-edge LED lighting solutions aimed at enhancing crop quality, increasing yield, and promoting energy-efficient sustainable growing techniques. He is set to collaborate closely with growers around the globe to tailor solutions that meet their specific needs.

Vision for the Future

“I am thrilled to become a part of Heliospectra,” says Denis Dullemans. “The company’s leadership in dynamic LED lighting technology and its commitment to innovation in AGtech and Research speaks volumes. I eagerly anticipate working with growers globally to promote data-driven and energy-efficient lighting strategies that yield better farming outcomes.” His eagerness reflects a dedication to furthering horticultural advancement through innovative solutions.

Driving Innovation in Controlled Environment Agriculture

Denis has consistently combined technical knowledge with practical operational skills throughout his career, allowing him to effectively address the balance between grower requirements and technological advancements. His deep-rooted passion for the horticulture industry inspires him to drive innovation, efficiency, and sustainability in farming practices. Heliospectra is optimistic about the value Denis will contribute to enhance their customer relations and organizational goals.

Frequently Asked Questions

Who is Denis Dullemans?

Denis Dullemans is the newly appointed Lead Global Greenhouse Sales at Heliospectra, bringing over 20 years of experience in horticulture.

What will Denis Dullemans' role entail?

He will lead Heliospectra's initiatives in providing LED lighting solutions, focusing on enhancing crop quality and promoting energy efficiency.

What previous experience does Denis have?

Denis has held senior roles at companies like Dutch Lighting Innovations, Dalsem, and Agrolux, contributing to market expansions and partnerships.

How is Heliospectra improving its offerings?

With Denis leading the global sales efforts, Heliospectra aims to provide cutting-edge lighting technologies tailored to modern agricultural demands.

What is Heliospectra's commitment to sustainability?

Heliospectra focuses on sustainable growing practices, aiming to support systems that contribute to efficient and ecological farming solutions.

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