H World Group Reports Impressive Guest Turnout During Holidays

H World Group Celebrates Record-Breaking Guest Attendance
During the recent holiday period, H World Group Limited (NASDAQ: HTHT) experienced an impressive turnout, welcoming nearly 6.3 million guests, marking a remarkable 30% increase from the previous year.
Strong Occupancy Rates Across the Board
The overall hotel occupancy rate soared past 84%, with second-tier cities exhibiting exceptional performance, achieving occupancy rates over 90%. This trend reflects a growing eagerness for travel among domestic tourists.
Special Highlights from Major Cities
Significant growth was noted in major cities, where occupancy rates reached 88% in Guangzhou, 87% in Shenzhen, and 85% in Xi'an. This indicates a year-on-year increase of 10%, 14.5%, and 10.4% respectively, showcasing the resurgence of urban tourism.
Second-Tier and Emerging Markets
In addition, second-tier cities like Xuzhou, Changchun, and Foshan witnessed occupancy rates surpassing 90%. This trend illustrates a robust domestic travel demand outside major urban centers, an encouraging sign for the overall travel landscape.
International Travel on the Rise
Amid holiday festivities, H World recorded over 43,000 international guest stays, reflecting a substantial year-on-year increase of 75%. This uptick can be attributed to China's new visa-free transit policy, which has significantly boosted inbound tourism.
Impacts of Domestic Tourism Trends
The Ministry of Culture and Tourism recently reported that during the five-day holiday, approximately 314 million domestic trips took place across the country, resulting in a total tourism expenditure of about 180.27 billion yuan, indicating an 8.0% growth over the previous year.
Shifts in Travel Preferences
Interestingly, there is a growing trend among leisure travelers opting for experiences in smaller third- and fourth-tier cities. Places like Bengbu, Liaoyang, and Pingxiang achieved notable full occupancy rates, catering to travelers seeking a more relaxed and local experience.
About H World Group Limited
Originating in China, H World Group Limited is a prominent player in the global hotel industry. Its brands include HanTing Hotel, JI Hotel, Crystal Orange Hotel, Steigenberger Hotels & Resorts, MAXX, Jaz in the City, IntercityHotel, and Zleep Hotels. Additionally, H World holds master franchise rights for Mercure, Ibis, and Ibis Styles.
Conclusion
The impressive performance of H World Group during the May Day holiday underscores a positive recovery in the hospitality sector and increasing travel enthusiasm among both domestic and international guests. As travel preferences evolve, H World remains committed to meeting the demands of today’s travelers.
Frequently Asked Questions
What was the guest attendance for H World Group during the May Day holiday?
H World Group welcomed nearly 6.3 million guests, reflecting a 30% increase from the previous year.
How did H World perform in major cities?
Major cities showed strong occupancy with rates reaching 88% in Guangzhou, 87% in Shenzhen, and 85% in Xi'an.
What contributed to the increase in international guests?
The increase can be attributed to China's new visa-free transit policy, which encouraged international travel.
What significant tourism statistics were reported during the holiday?
Approximately 314 million domestic trips were made, with total spending reaching about 180.27 billion yuan.
What brands are under H World Group Limited?
H World operates brands such as HanTing Hotel, JI Hotel, Crystal Orange Hotel, and several international brands as part of its portfolio.
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