GiG Software's Strategic Partnership Expansion with Betsson
GiG Software Partners with Betsson to Expand Market Reach
Extension of agreement with Betsson enables expansion into new and regulated markets
GiG Software Plc (First North: GiG SDB), a leader in B2B iGaming technology, is excited to announce the extension of its existing partnership with Betsson Group, a major global online gambling operator. This partnership, originally established in 2022, aims to further enhance Betsson's Zecure brand.
Innovative Technology for Market Expansion
Under the renewed Contract, GiG will deliver advanced technology solutions, including its AI-driven tools, LogicX and DataX. These tools, combined with GiG’s managed services, will provide Betsson with a robust platform to scale operations and pursue growth in multiple jurisdictions.
The initial partnership has already propelled Betsson into nine regulated markets, and this extension will allow for even broader geographic expansion, following the successful brand launches in various regions.
Growth Strategy and Future Innovations
The Contract reflects GiG's strategic focus on developing long-term relationships with key global operators. By leveraging its industry reputation, GiG remains committed to fostering growth and innovation among its partners. The enhanced service offerings position GiG to not only meet but exceed the expectations of iGaming operators.
Leadership Insights
Richard Carter, Chief Executive Officer of GiG, expressed enthusiasm about the extended agreement, stating, “We are delighted to be extending our existing partnership with Betsson, a key strategic relationship we have cultivated over a number of years. As a trusted partner, we focus on providing a technology stack that ensures security, confidence, and flexibility, which create a solid foundation for success.”
Paul Murphy, Commercial Director at Betsson Group, also praised the collaboration, noting, “This extension to our long-established partnership is a testament to the strength of our working relationship. Our relationship so far has empowered Betsson's Zecure brands to provide the best gaming experience for our clients.”
About GiG Software Plc
GiG Software is renowned for delivering premium iGaming solutions, products, and services that are compliant with regulatory standards. The company’s technology enables partners to achieve dynamic, data-driven, and scalable solutions that enhance user engagement and boost performance. GiG is dedicated to being a transformative force in the iGaming sector by inspiring and engaging players through innovative digital experiences.
Company Operations and Vision
Headquartered in Malta, GiG Software Plc is listed on the Nasdaq First North Premier Growth Market under the ticker GiG SDB. The company envisions driving innovation in the iGaming industry, promoting sustainable growth through its advanced technology solutions.
Frequently Asked Questions
What is the main benefit of the partnership extension between GiG and Betsson?
The partnership extension allows GiG to provide advanced technology and services to Betsson, enhancing its growth and market reach.
Which technologies are GiG deploying for Betsson?
GiG will utilize its innovative AI technologies, including LogicX and DataX, to support Betsson's operational expansion.
How many markets does the existing partnership currently cover?
The previous partnership has enabled Betsson to enter and operate in nine regulated markets.
What is GiG’s position in the iGaming industry?
GiG Software Plc is a leading B2B technology provider in the iGaming industry, committed to innovation and compliance with regulatory standards.
Where is GiG Software Plc headquartered?
GiG Software is based in Malta and operates globally, focusing on delivering cutting-edge gaming solutions.
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