Genuine Article Celebrates National Award Recognition
Genuine Article Achieves National Award Recognition
Genuine Article, an independent communications firm, has recently earned recognition as Ad Age's PR Agency of the Year, Silver, at the Ad Age Small Agency Awards. Only two public relations firms were honored during the prestigious event, highlighting the firm’s remarkable achievements in the industry.
A Proud Moment for the Firm
Founded just four years ago, Genuine Article has made significant strides in the public relations landscape. With a strong presence in the Dallas-Fort Worth area, the firm has developed a reputation for its deep commitment to impactful communication strategies. What sets Genuine Article apart from other agencies is its focus on authenticity and meaningful engagement with clients' audiences.
Commitment to Excellence
The Ad Age Small Agency Awards are highly regarded and celebrate businesses that demonstrate excellence and innovation in their fields. The recognition showcases firms with fewer than 150 employees that create significant contributions through storytelling and connection with their audiences. These awards also commend businesses that practice sustainability and foster a positive workplace culture.
Genuine Article adheres to these values, showcasing its ability to develop authentic messaging and communication strategies that resonate with communities and topics important to brands. The firm understands that effective communication can drive engagement and create a meaningful dialogue, especially in today’s dynamic market.
Growth and Development
Since its inception in 2021, Genuine Article has successfully expanded its team to over 20 professionals who bring diverse backgrounds and expertise in communications. The firm's founder, Stacie Barnett, expressed her gratitude for the recognition, highlighting how it reflects the team's dedication and their clients' trust in their ability to amplify the impact of their work.
The Team's Visionaries
Stacie, alongside fellow founders Elizabeth Clayton and Greg Miller, has worked diligently to ensure that the firm thrives in an environment of inclusion and intentionality. Their leadership has cultivated a culture that inspires creativity and collaboration among team members, focusing on elevating clients’ voices.
Client Success Stories
Today, Genuine Article services a wide array of clients across various industries. The firm's expertise spans brand strategy, media relations, cause branding, and management of issues affecting brands. Notable clients include The Salvation Army, Chi Omega, Discount Tire, and JLL, among others. The firm also has engaged with upcoming ventures, such as Mark Cuban AI Bootcamps, enhancing its portfolio with innovative and impactful collaborations.
About Genuine Article
Genuine Article is not just a communications firm; it is a partner dedicated to amplifying the voices of brands and nonprofits that matter. Founded by a trio of public relations and cause branding specialists with over 50 years of collective experience, the firm is committed to creating authentic communication platforms. Genuine Article has gained recognition for its outstanding work, receiving accolades from various prestigious institutions, including the Ad Age PR Agency of the Year and the Fortune Best PR Firms list.
The firm underscores its dedication to bringing attention to important societal issues and elevating the work of its clients. With headquarters situated in North Texas and additional offices located in Austin and Phoenix, Genuine Article is poised to continue its mission of impactful storytelling and communication.
Frequently Asked Questions
What is Genuine Article known for?
Genuine Article is known for its authentic communication strategies and being awarded PR Agency of the Year at the Ad Age Small Agency Awards.
When was Genuine Article established?
Genuine Article was established in 2021 and has rapidly grown to include a diverse team of communications professionals.
Who are the founders of Genuine Article?
The founders of Genuine Article are Stacie Barnett, Elizabeth Clayton, and Greg Miller, all seasoned professionals in the field.
What types of clients does Genuine Article represent?
Genuine Article represents a variety of clients, including nonprofits, corporations, and brands in multiple sectors such as media relations and cause branding.
What awards has Genuine Article received?
Genuine Article has received various accolades including the Ad Age PR Agency of the Year and has been recognized on the Fortune Best PR Firms list.
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