Gannett Partners with BetMGM to Enhance Sports Betting Experience
Gannett and BetMGM Form Exciting New Partnership
Gannett Co., Inc. (NYSE: GCI) has recently revealed a thrilling multi-year partnership with BetMGM, recognized as a leading name in sports betting and iGaming. This strategic collaboration aims to deliver a premium online sportsbook and casino experience to users through the extensive reach of USA TODAY Sports, which caters to a diverse audience.
Expansive Reach Across Digital Platforms
Within this partnership, BetMGM will become the preferred provider of sports betting odds and information across the USA TODAY Network, reaching over 44 million sports enthusiasts. Given the ever-growing interest in sports betting, especially with the football season in full swing, this collaboration is set to significantly enhance the betting experience for fans across the country.
Quotes from Leadership
Michael Reed, the Chairman and Chief Executive Officer of Gannett, expressed excitement over this partnership. He stated, “We are thrilled to announce a re-imagined partnership with BetMGM, a trusted operator in the sports betting landscape. We believe BetMGM complements our existing portfolio of partners and will enable us to drive further audience growth and engagement.”
Meanwhile, BetMGM’s CEO Adam Greenblatt noted, “BetMGM is proud to partner with Gannett and the USA TODAY Network. Their unrivaled reach at a local and national level enables us to connect with a massive audience.” This mutual enthusiasm signifies a promising future for both companies in the realm of sports engagement.
Innovative Integration of Betting Odds
This unique agreement will see BetMGM’s sports betting odds integrated directly into stories relating to games, providing fans with crucial information such as betting odds, moneylines, spreads, and over/unders. A special feature, referred to as “Bet Now,” will make accessing these betting options even easier, fostering seamless interaction between content and betting.
Responsible Gaming Commitment
As BetMGM continues to grow, they have emphasized their commitment to responsible gaming. BetMGM offers valuable resources to ensure customers enjoy gaming responsibly. This includes their GameSense program, designed to inform and educate players about responsible gambling practices. Users can expect the same supportive gaming environment online as they would find at MGM Resorts properties.
About Gannett
Gannett Co., Inc. (NYSE: GCI) stands as a diversified media organization dedicated to empowering communities. With a commitment to enhancing lives through journalism, Gannett reaches audiences nationwide through the USA TODAY NETWORK. They strive to deliver trusted content across a broad spectrum of media platforms, ensuring that they inspire, inform, and connect audiences effectively.
About BetMGM
BetMGM has rapidly established itself as a leader in sports betting and online gaming, born from a partnership between MGM Resorts International (NYSE: MGM) and Entain Plc (LSE: ENT). With a headquarters in New Jersey, BetMGM provides comprehensive sports betting and online gaming options fueled by innovative technology and extensive market access, connecting players to an entertainment-filled experience.
Frequently Asked Questions
What is the nature of the partnership between Gannett and BetMGM?
The partnership focuses on delivering top-tier sports betting and casino experiences via integration into the USA TODAY Network.
How will this partnership benefit sports fans?
Fans will have access to seamless betting options, odds, and insights within sports content, enhancing their overall engagement.
What resources does BetMGM offer for responsible gaming?
BetMGM provides tools and programs like GameSense to help customers play responsibly, ensuring a safe gaming environment.
Where can fans find BetMGM's betting odds?
BetMGM's odds will be available integrated into relevant sports stories and articles across the USA TODAY Network.
What brands are included in Gannett's portfolio?
Gannett's portfolio includes renowned brands such as USA TODAY and multiple local media organizations dedicated to informing communities.
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