GAC Showcases Innovative Designs at Milan Design Week
Dive into the insights revealed during a remarkable event that underscores GAC's commitment to expanding its presence in the European automotive sector. Milan Design Week served as the backdrop for GAC's stunning showcase, where creativity and technology fused seamlessly, attracting international attention.
Celebrating an Impressive Milestone
During Milan Design Week, GAC proudly showcased its European debut of the AION UT along with the highly anticipated return of the AION V. This significant event also marked the unveiling of the fourth concept model from its Car Culture series, known as the CC4. Additionally, GAC announced the theme for the 2025 GAC Design Award titled "Beauty of Tomorrow II: AI Works." Notable figures such as Zhang Fan, Head of GAC Design, and Thomas Schemera, Global COO of GAC INTERNATIONAL, took part in insightful discussions regarding the company's design philosophy and strategies for cultivating a foothold in the European market.
Creating Exceptional Mobility Experiences
According to Thomas Schemera, the philosophy driving GAC's design reinvention is centered on empowering production through innovative design. He stated, "By empowering production through design, we aim to deliver products with outstanding design, top-tier quality, and pioneering technology—ultimately creating better mobility experiences for European consumers." This vision emphasizes GAC's dedication to not only meeting but exceeding the expectations of Europe’s demanding automotive landscape.
Immersive Experience at Via Tortona
The exhibition at Via Tortona 16 transformed the space into an engaging highlight of architectural creativity and cutting-edge technology. Among the exhibited models were two major global strategic offerings: the AION UT and AION V. These vehicles feature not just sleek silhouettes but also meticulous craftsmanship, establishing themselves as benchmarks for modern design.
AION UT: A Fusion of Art and Functionality
The AION UT exemplifies the harmonization of Italian design aesthetics crafted at the GAC Milan Advanced Design Center. It unveils innovative features such as a unique eyebrow-inspired headlight design, a 14.6-inch central touchscreen, and an 8.88-inch digital instrument display. Moreover, advanced safety systems, including L2 intelligent driving assistance and gunshot-resistant materials, comply with and even surpass European safety regulations. One of its standout attributes is the 2nd Generation Magazine Battery which allows rapid charging from 30% to 80% in just 24 minutes.
AION V: A Mobile Fortress
Returning to Europe, the AION V combines cutting-edge technology and innovative design, presenting a driving experience that goes beyond consumer expectations. With features like the 2nd Generation Magazine Battery and a 2.3-meter ultra-long side curtain airbag, the AION V offers unparalleled safety, establishing itself as a highly secure vehicle—a true mobile fortress that ensures its occupants are protected on every journey.
Expanding Horizons in the European Market
At the prestigious Milan Design Week, GAC INTERNATIONAL also highlighted its ambitious plans for the European market. The overarching vision is clear: "In Europe, For Europe, Integrating into Europe, Serving Europe, and Contributing to Europe." This strategy establishes the groundwork for the upcoming launches of the AION UT and V across the continent. Furthermore, a promising partnership with Jameel Motors aims to introduce the AION and Hyptec brand models to the Polish market in Q3 2025, signifying GAC's determination to integrate more deeply within the European automotive sector.
Frequently Asked Questions
What was the main focus of GAC at Milan Design Week?
The main focus was the launch of the AION UT and AION V, showcasing innovative designs and announcing future plans for the European market.
Who were the key executives present at the event?
Key executives included Zhang Fan, Head of GAC Design, and Thomas Schemera, Global COO of GAC INTERNATIONAL.
What distinguishes the AION UT's design?
The AION UT features the world's first eyebrow-inspired headlights and advanced technology like a 14.6-inch touchscreen and L2 driving assistance.
What safety measures does the AION V offer?
The AION V is equipped with a 2.3-meter ultra-long side curtain airbag, making it a highly secure choice for passengers.
What is the vision behind GAC's expansion in Europe?
GAC's vision is centered around serving and contributing to Europe by integrating into the market with innovative, high-quality vehicles such as AION models.