FlexShopper Reports Exceptional Growth This Holiday Season

Exciting Growth Metrics from FlexShopper

FlexShopper, Inc. (NASDAQ: FPAY), a leading online lease-to-own retailer, has recently shared remarkable growth figures that highlight its successful strategies for engaging consumers. The strong performance during the initial months of the holiday season has set the stage for what promises to be a successful fourth quarter in financial results.

Robust Revenue Increases

In October and November, FlexShopper reported a 15% increase in lease gross revenue and a significant 25% jump in lease net revenue compared to the same period last year. Furthermore, the company's efforts to manage bad debt expenses have yielded a noteworthy decrease of 600 basis points as a percentage of gross revenue, contributing to a substantial 51% increase in lease gross profit for these months. Remarkably, the marketing expenses associated with leases have also declined by over 40%, demonstrating effective budgeting and strategic advertising efforts.

CEO Shares Optimistic Outlook

Russ Heiser, the CEO of FlexShopper, expressed his enthusiasm regarding the company's performance. He stated, "I am encouraged by the positive contribution our DTC and B2B growth strategies are having on our initial holiday results in this last quarter of 2024, and I am excited by the opportunities we are pursuing in 2025 and beyond." FlexShopper's innovative platform has not only driven year-over-year growth but also improved credit quality, positioning the company favorably for enduring success.

Record Online Activity

This holiday season has set several benchmarks for FlexShopper. For example, December 18 witnessed record online originations on their platform, an achievement attributed to increased consumer traffic and expanded product portfolios. As we transition to 2025, FlexShopper envisions further growth in B2B partnerships and a greater focus on direct-to-consumer strategies through their digital marketplace, flexshopper.com.

Strategic Partnerships and Expansions

Throughout 2024, FlexShopper has broadened its reach significantly, gaining access to over 5,600 retail locations in addition to launching partnerships with numerous eCommerce websites. With each new partnership, the company has enhanced its product offering and payment solutions, setting the stage for greater profitability and revenue growth. FlexShopper's third-quarter performance reflected this trend, registering total revenue of $38.6 million, a 23% increase year-over-year.

Continuing to Innovate for the Future

Looking forward, FlexShopper is diligently working on completing its financial closing procedures for the fourth quarter. It is essential to note that while preliminary figures are promising, the final numbers may vary. Regardless, the initial indicators project a strong fourth quarter and an optimistic outlook for the beginning of 2025.

About FlexShopper, Inc.

FlexShopper, Inc. (NASDAQ: FPAY) has established itself as a key player in the financial technology landscape by offering innovative payment options tailored for underserved consumers. The company's direct-to-consumer marketplace at flexshopper.com operates alongside partnerships with multiple merchants to provide a wide array of lease-to-own and lending products. These offerings highlight FlexShopper's commitment to meeting diverse consumer needs.

Frequently Asked Questions

What recent growth has FlexShopper announced for the holiday season?

FlexShopper announced a 15% increase in lease gross revenue and a 25% increase in lease net revenue during October and November.

How did FlexShopper manage its marketing expenses?

The company successfully reduced its lease marketing expenses by over 40%, contributing to overall profitability.

What record did FlexShopper set on December 18?

FlexShopper set a record for online originations on its platform, driven by increased consumer interest and a wider product selection.

What does FlexShopper's future look like?

FlexShopper expects continued growth in B2B partnerships and a strong start to 2025 based on current trends.

What is FlexShopper's main business model?

FlexShopper operates a lease-to-own retail model, providing flexible financing solutions through its online platform and partnerships with retail merchants.

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