Fitzrovia Unveils Loxley: A New Era in Montreal Rentals

Loxley: Redefining Rental Living in Montréal

Fitzrovia is on a mission to change how rental living is perceived, focusing on a hospitality-first approach. Their latest initiative, Loxley, aims to elevate the rental experience, emphasizing stylish design and exceptional customer service.

Introducing Loxley to the Community

As Canada's largest developer of purpose-built rental housing, Fitzrovia is launching Loxley with the intent to set a new benchmark in Montréal. With three contemporary towers now operational under the Loxley brand, the initiative showcases how design and community should be integrated into the rental landscape.

Upgrading Living Standards

To fulfill their commitment to enhancing the rental market, Fitzrovia has undertaken substantial upgrades across Loxley properties. The renovations focus not just on individual units but on transforming shared spaces into vibrant, community-oriented environments where residents can thrive and connect with one another.

Notable Properties in Loxley

Among the rebranded properties are:

• 2061 Stanley Street, known as Loxley Mille Carré, has seen extensive upgrades and is ready to welcome new residents.
• 2100 Rue de Bleury and 375 Rue de la Concorde are set to be revitalized, planned for opening as Loxley Quartier des Spectacles in 2025 with exciting enhancements to the amenities.

The Current Rental Landscape

The demand for quality rentals in Montréal is at an all-time high due to population growth and shifting lifestyle preferences. With the vacancy rate for purpose-built rentals significantly below the historical average, Fitzrovia’s initiative comes at a crucial moment.

Commitment to Quality and Service

Adrian Rocca, CEO of Fitzrovia, emphasizes the importance of prioritizing residents' needs through outstanding service and refined living spaces. With Loxley, the company is focused on creating homes that not only meet but exceed residents’ expectations.

Creating a Sense of Community

According to Sarah Mashhady, Senior Vice-President at Fitzrovia, understanding the desires of the modern resident is key. She notes that alongside beautiful design, a focus on customer service is paramount to ensuring tenants feel respected and genuinely cared for within their communities.

Expanding Horizons in Montréal

Fitzrovia is taking steps to enhance its operational base in Montréal by expanding its headquarters, now featuring over 12,500 square feet dedicated to efficient operations covering various aspects such as resident services and asset management.

About Fitzrovia

Canada's largest purpose-built rental developer has surpassed 9,000 units in completed and upcoming projects across major cities including Toronto and Montréal. Fitzrovia’s commitment to community-focused living is evident, as they strive to offer high-quality housing options for every income level. Their integrated model allows for excellent control over the tenant experience, leading to lasting community relationships.

Frequently Asked Questions

What is Loxley?

Loxley is a new rental brand launched by Fitzrovia in Montréal, aimed at providing a premium living experience.

What makes Fitzrovia unique in the rental market?

Fitzrovia combines high-quality design with exceptional customer service, setting a new standard for rental living.

How many properties are included in the Loxley brand?

Loxley currently includes three rebranded properties in downtown Montréal, each undergoing significant upgrades.

What improvements are being made at Loxley properties?

Fitzrovia is enhancing common areas and amenities, fostering a community-oriented environment for residents.

What are Fitzrovia's future plans?

Fitzrovia aims to expand its presence in the Québec market while continuously improving its rental communities and resident services.

About The Author

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