Extraordinary Brands Launches Fundraiser for Breast Cancer Awareness
Extraordinary Brands Fundraising Initiative for Breast Cancer Awareness
Extraordinary Brands is stepping up this October to support breast cancer awareness and raise funds for a cause that affects many lives. Through a company-wide initiative, they aim to promote education and support for breast cancer research and treatments.
Building Stronger Communities through Fitness
The charity campaign is in partnership with the American Cancer Society, highlighting the importance of community involvement in the fight against breast cancer. RJ Krone, the President of Extraordinary Brands, expresses, "Breast cancer impacts every community, and it is our collective responsibility to fight this disease." This perspective drives their efforts to create supportive environments within their fitness facilities for members.
Fundraising Efforts in the Fitness Sector
Throughout October, Extraordinary Brands will allocate a portion of its royalties to benefit the American Cancer Society. Its fitness concepts—Neighborhood Barre, Row House, p?rvelo cycle, and Eat the Frog Fitness—will each host unique fundraising events tailored to engage their members and local communities in various ways. These events are designed not only to raise money but also to create awareness and foster a sense of unity against a common goal.
Dedicated Donation Pages for Easy Contributions
To facilitate donations, each fitness brand will set up a dedicated donation page on the American Cancer Society's website, allowing participants to contribute directly. In addition to these options, studios across the country will conduct a special "Pink Week" during October, encouraging members to wear pink to show solidarity with cancer awareness efforts. This vibrant week will culminate in a donation-based fitness class, with all proceeds going directly to the American Cancer Society.
Local Initiatives Making a Difference
While the overall initiative supports the national fight against breast cancer, individual brands are amplifying their impact through localized efforts. For instance, the p?rvelo location in Charlottesville has decided to channel some of its efforts into supporting a local cause. During October, they will donate 10% of proceeds from all pink merchandise sales to the UVA Breast Care Center, reinforcing their commitment to help those in their immediate community.
The Power of Fitness Communities
RJ Krone emphasizes, "Our fitness community is powerful, and through Pink Week, donation classes, and our collective efforts, we can enact real change." This sentiment illustrates the initiative’s aim to mobilize hundreds of passionate individuals united in a fight against breast cancer, emphasizing awareness and funding critical research that cultivates hope for future generations.
Join the Fight Against Breast Cancer
Extraordinary Brands warmly invites all fitness enthusiasts to be part of this impactful campaign throughout October. By participating in Pink Week events and attending donation classes, individuals contribute not only to the American Cancer Society but also to a larger movement of support and change.
To learn more about how you can get involved with the fundraising efforts, community events, or any aspect of the campaign, members are encouraged to visit the individual studio websites or the American Cancer Society donation pages for further details.
Frequently Asked Questions
What is the purpose of the fundraising initiative by Extraordinary Brands?
The initiative aims to support breast cancer awareness and raise funds for research and treatment through various fitness events.
How can I participate in the Pink Week events?
You can participate by attending classes during Pink Week, wearing pink, and contributing to donation-based classes organized by Extraordinary Brands.
Where do the funds from this initiative go?
A portion of the funds will be donated to the American Cancer Society, while some locations will support local causes related to breast care.
What fitness concepts are involved in this initiative?
The participating fitness concepts include Neighborhood Barre, Row House, p?rvelo cycle, and Eat the Frog Fitness.
How can I learn more about Extraordinary Brands?
You can visit their official website to discover more about their initiatives, fitness concepts, and community involvement in the fight against breast cancer.
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