Expandi Group Earns Esteemed Global Competitive Strategy Award
Expandi Group Recognized for Innovative Marketing Solutions
Expandi's modular platform integrates AI-driven intent data, cross-channel orchestration, and intuitive customer tools, empowering small and medium-sized businesses globally to create personalized account-based marketing (ABM) campaigns.
Acknowledgment by Frost & Sullivan
Recently, Frost & Sullivan's research marked a significant accolade for Expandi Group by presenting them with the coveted 2025 Global Competitive Strategy Leadership Award. This recognition is a testament to Expandi's commitment to fostering innovation and achieving excellence in the ABM sector. The company provides a forward-thinking and data-driven approach that enhances the marketing experience for its clients.
Transforming Marketing Through Technology
Expandi has set itself apart in the market with its unique programmatic ABM model, effectively merging real-time intent data with precise targeting and localized content. This innovative blend allows organizations to efficiently engage key decision-makers. Advanced analytics and flexible cross-channel orchestration play crucial roles in this approach, ensuring that marketing strategies are both timely and reactive to market demands.
Personalization at Scale
At the core of Expandi's success lies a technology ecosystem designed with the customer in mind. This ecosystem includes a modular pricing structure, allowing clients the flexibility to customize services that fit their needs. By lowering the entry barriers for SMBs, Expandi invites more businesses to explore the potential of account-based marketing.
Expandi's Revolutionary B2B Stars Platform
In a bid to further expand its influence within the ABM landscape, Expandi launched B2B Stars. This reputation and intelligence solution is pivotal in redefining how B2B organizations identify and interact with potential partners. By consolidating reputable data from credible sources such as Companies House, B2B Stars offers verified insights into more than 3.5 million businesses across various regions.
Enhancing Business Engagement
With features that allow businesses to respond to customer reviews and manage their public reputation in real-time, B2B Stars fosters a trustworthy environment. This level of direct engagement increases credibility and ensures a better connection between buyers and sellers.
Frost & Sullivan Awards Overview
Every year, Frost & Sullivan rewards a select few companies that exemplify excellence through competitive intelligence, allowing them to execute strategies leading to increased market share and enhanced customer satisfaction. Their analysts carry out extensive research and interviews to highlight best practices and outstanding achievements within the industry.
About Frost & Sullivan
Frost & Sullivan has acquired a global reputation over the past sixty years for aiding entities across sectors in navigating economic shifts. By providing insights into disruptive technologies and industry megatrends, they offer unique growth opportunities for businesses striving for success.
Expandi Group: A Leader in Marketing Technology
Expandi Limited stands at the forefront of B2B MarTech and AdTech solutions, known for its robust platforms that meld marketing and sales strategies while leveraging data-driven insights. Their portfolio boasts highly-recognized solutions such as Jabmo (Account-Based Marketing), Cyance (Intent Data), AccountInsight (B2B Programmatic DSP), and B2B Stars (an AI-driven business directory). Serving some of the largest B2B enterprises, Expandi's platforms unlock significant growth opportunities globally.
Frequently Asked Questions
What is the significance of the Frost & Sullivan award for Expandi Group?
The award highlights Expandi's innovative approach to account-based marketing and their impact on the market.
How does Expandi Group support small and medium-sized businesses?
Expandi offers customizable marketing solutions that lower barriers for SMBs to implement effective ABM strategies.
What is B2B Stars, and how does it benefit businesses?
B2B Stars is a platform that connects businesses with verified partner data, improving reputation management and engagement.
How does Expandi ensure impactful marketing strategies?
Through a combination of AI-driven insights, real-time data, and a comprehensive platform, Expandi tailors marketing strategies to fit client needs.
How can companies learn more about Expandi's offerings?
Companies can explore Expandi’s solutions by visiting their official website and reviewing their service offerings.
About The Author
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