Exciting Development Announced for The Row in Austin, Texas
The Row's Ambitious Next Steps
The Row, an innovative mixed-use development, is on the brink of a transformative phase, focusing on enriching the far southeast area with vibrant retail, dining, and hotel options. This community-driven effort aims to elevate the quality of living for residents while creating a bustling hub for visitors.
New Name, New Vision
Previously known as Velocity, The Row is redefining its identity to better reflect its goal of establishing a destination for locals and visitors alike. The new branding is accompanied by plans for a wide range of residential and commercial options designed to appeal to both families and business professionals.
Phase Two: Retail and Hospitality Expansion
The upcoming phase of The Row will feature a 6,250 square-foot free-standing restaurant site and an additional 22,000 square feet dedicated to retail space. These developments aim to provide numerous options for shopping and dining, enhancing the local economy and community experience.
Moreover, an AC Hotel by Marriott, in collaboration with Merritt Development Group, is also set to be constructed, providing comfortable accommodations for visitors. The project is positioned strategically along the SH 71 frontage road, making it highly accessible.
Community-Centric Design
A significant focus of The Row's development is to create a thoughtful and welcoming environment. The initiative aims to incorporate an urban layout emphasizing walkability, community spaces, and open areas where residents and visitors can congregate, fostering connections and enhancing the quality of life.
Collaboration with Expert Teams
To ensure the success of this ambitious project, Presidium has enlisted a talented team of professionals. Chioco Design is leading the architectural vision for the retail district, collaborating with Blacksmith Collaborative for landscape design and KFM Engineering for civil engineering solutions. Together, they aim to create an aesthetically pleasing and functional space.
Investment and Future Prospects
The Row’s latest retail phase is being developed in conjunction with PentaGrowth Capital, a California-based real estate firm. This partnership is crucial in securing the funding required to bring this vision to life. With plans to break ground in early 2025, the first retail spaces are expected to be completed within 12 months.
Long-term Community Impact
Once fully developed, The Row will introduce thousands of residential units, extensive retail opportunities, and ample green space, transforming the landscape of southeast Austin. With entitlements in place for approximately 7 million square feet, this project is poised to become a central feature of the community.
About Presidium
Founded in 2003, Presidium is a dynamic real estate developer based in both Dallas and Austin, Texas. With a diverse portfolio approximating $2.6 billion in assets under management, they focus on creating vibrant communities while ensuring substantial returns for their investors. Presidium’s commitment to nurturing a supportive and creative environment for employees plays a key role in its operational success. To learn more, visit their website.
Frequently Asked Questions
What is The Row's new development focused on?
The Row's development is aimed at enhancing the southeast area of Austin with retail, dining, and accommodation options.
When will the new retail phase break ground?
The new retail phase is scheduled to break ground in early 2025.
Who is involved in designing The Row?
Chioco Design is leading the architectural efforts, in collaboration with several other design and engineering firms.
What type of accommodations will The Row offer?
The Row will feature an AC Hotel by Marriott alongside various retail and dining options.
What impact is The Row expected to have on the community?
The Row aims to enhance the local economy and provide a community-centric environment that fosters interaction and engagement.
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