Empower Brands Strengthens Leadership to Drive Franchise Growth

Empower Brands Strengthens Leadership Team

Empower Brands, a distinguished multi-brand franchisor specializing in premium commercial and residential services, is embracing a new phase of growth. This evolution includes a strategic expansion of its leadership team, featuring key additions that encompass brand presidents, franchise operations, development executives, and national account specialists. These appointments signify Empower's unwavering commitment to its workforce, its franchisees, and its long-term vision for deliberate scaling.

Fostering Brand-Level Support and Infrastructure

At the core of this initiative is the objective of enhancing brand-level support while consolidating infrastructure across the organization. As Empower brands penetrate new markets, achieve record-breaking sales, and attract high-caliber franchise owners, the company is welcoming experienced leaders to empower franchisees on their path to success.

Leadership Changes at Outdoor Lighting Perspectives

Recently, Justin Mayer has taken on the role of Brand President at Outdoor Lighting Perspectives (OLP). His customer-first approach and history of operational excellence are expected to bolster the brand's legacy and catalyze growth and innovation. Rich Young, OLP's previous Brand President, will remain to facilitate a seamless transition during this period of change.

New Leadership for Conserva Irrigation

In February, Heather Todd advanced to Brand President of Conserva Irrigation after her tenure as Director of Franchise Operations. Her franchisee-centric mindset and deep operational insights will aid the company in future expansions while maintaining strong operational standards. Russ Jundt, the founder and former Brand President, is stepping into a strategic role, overseeing National Accounts, Strategic Partnerships, and Conversion Franchising, emphasizing Empower's shift toward a more integrated business model.

Supporting Franchisees with Experienced Directors

To bolster its operational excellence, Empower recently appointed Stacy Parkelj as the new Director of Franchise Operations for Conserva. She will step into her new position, succeeding Todd, and will focus on directly supporting franchisees through mentoring and performance strategies.

New Roles in Enterprise Development

On the enterprise development side, Brandon Yarnell has been appointed as National Accounts Sales Manager for both Conserva and OLP. He will collaborate with Jundt to forge partnerships and develop scalable solutions for clients with multi-location needs or commercial properties.

Expansion of the Franchise Development Team

The leadership growth extends into Empower's franchise development department. Katie Lepper has joined as Director of Franchise Development for Bumble Roofing, while Steve Griffith takes on the same role for Koala Insulation. Each newcomer will be instrumental in shaping their respective brands' growth strategies and recruiting new franchisees.

Scott Zide, CEO of Empower Brands, stated, "These roles are vital to our overarching vision. We are focused on thoughtful scaling, building shared infrastructure, and empowering every brand with dedicated leadership to ensure franchisee success." This belief highlights the organization's commitment to developing cultural values, brand excellence, and overarching franchisee innovation, ensuring that Empower maintains its trusted status for home service entrepreneurs.

Empower Brands remains committed to supporting its franchisees and building a future ready to meet industry demands. Through strategic leadership and operational investments, the company is well-positioned to continue attracting high-quality talent across the franchising sector.

Learn More About Empower Brands

To learn more about Empower Brands and its initiatives, you can visit their comprehensive website where additional resources and information are available.

Frequently Asked Questions

What is Empower Brands?

Empower Brands is a multi-brand franchisor offering premium services in both commercial and residential sectors.

Why is Empower Brands expanding its leadership team?

Empower is expanding its leadership team to strengthen brand-level support, facilitate growth, and enhance franchisee success.

What new roles were introduced within the company?

The company introduced several leadership roles, including brand presidents for various divisions and a National Accounts Sales Manager.

How does Empower Brands support its franchisees?

Empower Brands provides operational support, coaching, and resources designed to help franchisees thrive in their markets.

What commitment does Empower Brands have toward franchisee success?

Empower demonstrates a strong commitment to franchisee success through its consistent focus on culture, brand integrity, and operational excellence.

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