Elevating Leadership: Kelley Cordell Joins Standard Wellness

Standard Wellness Welcomes Kelley Cordell as Vice President of Retail

Standard Wellness Holdings, LLC, a prominent multi-state cannabis operator, is thrilled to announce the appointment of Kelley Cordell as its Vice President of Retail. In this new role, Cordell will lead the company’s strategy for retail operations, focusing on enhancing store performance, developing teams, and improving customer experiences across all dispensary locations.

Understanding Kelley Cordell's Expertise

Kelley Cordell is not just a fresh face at Standard Wellness; she comes with over 15 years of valuable experience in retail leadership. Before entering the cannabis sector in 2020, she played significant roles in various traditional retail environments. Her expertise lies in elevating in-store experiences, optimizing retail operations, and facilitating revenue growth, ensuring that she is well-equipped to influence the company’s retail direction.

Insights from Jared Maloof

CEO Jared Maloof expressed his excitement about Kelley joining the team, stating, "It's rare to find a leader who balances customer insight, operational strength, and team development the way Kelley does. Her arrival marks a key step in deepening our commitment to customer satisfaction and building a culture where our retail teams can thrive."

Vision for Retail Operations

Kelley’s enthusiasm about joining Standard Wellness resonates in her words: "I'm excited to join the team at Standard Wellness as we continue to grow and evolve in the cannabis space. The team has built a strong foundation, and I'm looking forward to building on that success—expanding our footprint, enhancing the in-store experience, and driving operational excellence across the board. There's real momentum here, and I'm proud to be part of a company that's redefining wellness through innovation, purpose, and smart retail strategy."

Commitment to Excellence

Her appointment signifies Standard Wellness's unwavering commitment to nurturing strong leadership as the company scales its retail footprint. The initiative aligns seamlessly with their mission of delivering safe, effective, and high-quality cannabis products to customers.

The Journey of Standard Wellness

Founded in 2017, Standard Wellness has established itself as a vertically integrated cannabis company. Initially based in Ohio, it now operates across multiple states. The company's growth includes cultivation, processing, and dispensary licenses in Maryland and operating five retail locations under The Forest brand. Notably, they made history with the first-ever legal marijuana sale in Ohio at The Forest Sandusky and the first legal delivery to a pharmacy in Utah.

A Vision for the Future

With around 350 employees, Standard Wellness is driven by a mission to enhance the quality of life for its customers by providing legal access to cannabis for both medical and adult use. Kelley Cordell’s leadership is expected to propel the company further in achieving this aim.

Frequently Asked Questions

Who is Kelley Cordell?

Kelley Cordell is the newly appointed Vice President of Retail for Standard Wellness, bringing extensive experience in retail leadership.

What will Kelley Cordell's role be at Standard Wellness?

She will oversee the company’s retail operations strategy, focusing on store performance and customer experience.

How long has Standard Wellness been in operation?

Standard Wellness was founded in 2017 and has been a pioneer in the cannabis industry.

What are the future plans for Standard Wellness?

The company aims to expand its retail footprint and improve customer experience by enhancing operational excellence.

What makes Standard Wellness unique?

Standard Wellness is known for its innovative approach and commitment to providing high-quality cannabis products safely.

About The Author

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