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Dorman Expands Complex Electronic Solutions for Trucks

Dorman Expands Complex Electronic Solutions for Trucks

Dorman Introduces Innovative OE FIX EPS Rack for Ram Trucks

Dorman Products, Inc. (NASDAQ:DORM) has proudly unveiled the aftermarket’s first comprehensive electronic power steering (EPS) rack designed specifically for over two million Ram pickup trucks. This groundbreaking product is the result of extensive research and development carried out by a dedicated team at Dorman.

Combining Innovation and Practicality

According to Eric Luftig, Dorman's Senior Vice President of Product, Engineering, Quality, and Manufacturing, the company’s unique capabilities empower them to effectively design, engineer, and test complex automotive assemblies. The new EPS rack exemplifies their commitment to delivering innovative and first-to-market repair solutions for vehicle owners.

Enhancing Vehicle Performance

Many Ram trucks, particularly the 2013-2024 models, face issues with their original EPS racks due to moisture and debris infiltrating the control unit, leading to performance failures. Traditionally, vehicle owners had limited options for rectifying these issues, often resorting to the replacement of the entire assembly with expensive original equipment parts, seeking high-mileage salvage parts, or using remanufactured assemblies that may not perform reliably.

Advantages of the New EPS Rack

Dorman's OE FIX EPS rack is engineered to overcome these challenges by offering superior quality and performance. According to Luftig, salvage and remanufactured racks often contain components that have undergone extensive wear and tear, making them a temporary fix rather than a permanent solution.

Reliability and Safety Standards

The new EPS rack meets Federal Motor Vehicle Safety Standards and incorporates significant design upgrades. Enhanced surge protection and improved electronics layout have been established to minimize heat generation and electrical interference. Additionally, a protective coating has been applied to the circuit board to guard against contamination from various harmful elements.

Effortless Installation Process

Dorman takes pride in ensuring that installation of the EPS rack is simple and user-friendly. Vehicle repair shops will find that no dealer programming is necessary after installation, thanks to Dorman’s proprietary software that mimics the original EPS functionality seamlessly. This feature allows many repair shops to use standard calibration tools already familiar to them.

Learn More About Dorman's Offerings

For those interested in exploring this revolutionary EPS rack or learning more about the range of products offered by Dorman Products, they are encouraged to reach out directly or consider taking the Dorman Virtual Tour.

About Dorman Products

Dorman is dedicated to providing automotive professionals, enthusiasts, and vehicle owners with the resources needed to manage repairs effectively. For over a century, Dorman has been a leading name in automotive solutions, continually releasing a broad spectrum of aftermarket replacement products aimed at enhancing time, cost efficiency, convenience, and reliability across a wide range of vehicles.

The organization, which is based in the United States, thrives on innovation and offers an ever-expanding product catalog that spans a variety of needs, from essential undercarriage components to sophisticated electronics.

Frequently Asked Questions

What is the Dorman OE FIX EPS Rack?

The Dorman OE FIX EPS Rack is a new electronic power steering unit designed for Ram trucks, providing improved durability and functionality.

How does the EPS Rack enhance vehicle performance?

By addressing common failure points through enhanced design and materials, the EPS Rack offers longer-lasting service and better performance than original or remanufactured options.

Are there special installation requirements for this EPS Rack?

No dealer programming is needed post-installation, making it suitable for most independent repair shops that have a calibration tool.

Why is this EPS Rack a cost-effective solution?

By offering a high-quality alternative to expensive original parts and unreliable salvage options, Dorman’s EPS Rack provides significant savings on repairs.

What is Dorman Products' history?

Dorman has been dedicated to automotive solutions for over 100 years, providing innovative products designed to improve the repair process for all vehicle owners.

About The Author

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The content of this article is based on factual, publicly available information and does not represent legal, financial, or investment advice. Investors Hangout does not offer financial advice, and the author is not a licensed financial advisor. Consult a qualified advisor before making any financial or investment decisions based on this article. This article should not be considered advice to purchase, sell, or hold any securities or other investments. If any of the material provided here is inaccurate, please contact us for corrections.

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