Dominion Enterprises Merges Cross-Sell with DataOne Software
Dominion Enterprises is excited to share the merger of Cross-Sell into DataOne Software, uniting two leading brands in the automotive market intelligence space. This strategic combination is set to elevate services for the increasing needs of automotive data solutions.
Growth through Strategic Alignment
With the automotive industry evolving rapidly, this merger is designed to capitalize on the significant growth opportunities available. The merger sees the integration of Cross-Sell employees into the DataOne organization, fostering a unified team focused on delivering exceptional services.
A Unified Team of Experts
All data licensing products will now carry the DataOne brand, while the Cross-Sell branding will remain prominent for dealer-focused products. This structure is anticipated to provide continuity for the numerous dealerships that depend on Cross-Sell's insights.
Enhancing Expertise in Data Solutions
John Scheuren, President of Cross-Sell, expressed confidence in the merger, stating that this transition creates numerous shared sales opportunities with DataOne Software. As Cross-Sell refocuses on its data licensing business, the integration with DataOne means amplifying their collective strengths to better serve their client base.
Support and Growth Opportunities
Jake Maki, President of DataOne Software, reinforced the notion of synergy between the two organizations. He pointed out that the evolving Cross-Sell business naturally led them to collaborate more closely with DataOne, ultimately revealing that a merger would accelerate growth and form a robust unified business.
Providing Comprehensive Data Solutions
The partnership will allow clients to access two crucial datasets—VIN decoded vehicle descriptions from DataOne and timely vehicle sales history from Cross-Sell—in a single platform. Joe Kiley, Vice President of Product and Technology at DataOne, highlighted how customers can now get a complete picture with the quality support synonymous with DataOne.
About Cross-Sell
Founded in 1989, Cross-Sell has built a reputation as the leading source of automotive market intelligence for dealers aiming to comprehend their market share and competition. The company remains committed to providing the industry's most trusted market data and reporting services.
About DataOne Software
DataOne Software stands out as a vital resource for the automotive industry. The company supplies cutting-edge data and software solutions tailored to meet the needs across various segments of the automotive business. Offering comprehensive solutions from VIN decoding to market pricing, DataOne ensures seamless integration and scalability for its clients.
About Dominion Enterprises
Dominion Enterprises is a dynamic, privately held conglomerate that encompasses a variety of data, technology, and software businesses that cater to multiple industries, including automotive, franchising, marketing, hospitality, and real estate.
Frequently Asked Questions
What is the main purpose of the merger between Cross-Sell and DataOne?
The merger aims to unify both companies to better serve the evolving needs of the automotive data market while leveraging their combined strengths.
Who will lead the newly merged company?
Leadership roles will be maintained as per the existing structure, with John Scheuren continuing to lead Cross-Sell and Jake Maki at the helm of DataOne.
What benefits can customers expect from this merger?
Customers can expect access to a more comprehensive dataset combining VIN decoded vehicle descriptions and vehicle sales history from a single source, enhancing their data-driven decision-making.
How will this affect existing Cross-Sell products?
Cross-Sell products will continue under their brand for dealer-focused solutions, ensuring a smooth transition and continuity for dealership customers.
Is the merger expected to create job opportunities?
Yes, the merger is expected to create new opportunities and synergies between teams, potentially leading to enhanced career pathways for employees of both companies.
