Dominic Engels Takes the Helm at Bronco Wine Co.
Bronco Wine Co., renowned for its innovation and sustainability in winemaking, has appointed Dominic (Dom) Engels as its Chief Executive Officer. This strategic decision demonstrates the company's drive for growth and adaptability in an evolving wine market.
Bringing Extensive Experience
Engels arrives at Bronco Wine Co. with an impressive resume, having served as the CEO of Revolution Foods for three years. His extensive 30-year career highlights his skills in shaping purpose-driven brands and enhancing operations on a global scale. Prior to his role at Revolution Foods, Engels was the Chief Executive Officer at Stone Brewing, which provided him with a robust foundation in quality-focused production and distribution within the beverage sector.
Leadership Transition
Engels succeeds Daniel J. Leonard, who has retired after a notable 38-year tenure at Bronco Wine Co. Under Leonard's leadership, the company navigated significant changes after the passing of co-founder Fred T. Franzia in late 2022.
A New Vision for the Future
Michael J. Franzia, a second-generation family member recently appointed as Board Chair, expressed enthusiasm about the leadership transition. "Dom's experience and vision are exactly what we need to continue the legacy our founders established while adapting to the current challenges of the wine industry," he noted.
Commitment to Sustainability
Bronco Wine Co. is not just a name in the wine business; it is a leader in sustainable practices. The company boasts certifications from the rigorous Certified California Sustainable Winegrowing (CCSW) program, covering 17,000 vineyard acres, along with a substantial 2,000 acres certified organic. These efforts emphasize their commitment to responsible cultivation while preserving the environment.
Innovative Product Offerings
The company has a broad portfolio of celebrated wine brands, including Rosenblum Cellars and the popular Charles Shaw, affectionately known as Two Buck Chuck. These labels aim to provide choices for every palate and budget, making quality wine accessible to all consumers.
Looking Ahead
As the wine industry faces tremendous evolution, Engels believes innovation will be crucial. "Our aim is to continue leading in sustainability while offering a diverse range of high-quality wines for all occasions," he stated. With Engels at the wheel, Bronco Wine Co. is channeling its rich heritage into a future filled with promise and potential.
Insights on the Leadership Change
The transition reflects not just a change in personnel but a broader commitment to maintaining the high standards established by the company's founders. The focused vision for future growth is expected to position Bronco Wine Co. as a dominant player in the industry.
Frequently Asked Questions
Who is the new CEO of Bronco Wine Co.?
The new CEO of Bronco Wine Co. is Dominic Engels, who brings over 30 years of experience in the food and beverage industry.
What experience does Dominic Engels have?
Engels previously served as CEO of Revolution Foods and Stone Brewing, showcasing his leadership in both operational transformations and brand development.
What is Bronco Wine Co. known for?
Bronco Wine Co. is known for its innovative and sustainable practices in winemaking, producing a wide array of quality wines.
What sustainability certifications does Bronco Wine Co. have?
The company has received certification from the Certified California Sustainable Winegrowing program and California Certified Organic Farmers.
What brands are part of Bronco Wine Co.'s portfolio?
Bronco Wine Co. offers a variety of brands, including Rosenblum Cellars and Charles Shaw, providing quality wines at various price points.
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